BANGLADESH BRAND FORUM BLOG
Marketing
BPL 2019 | GREY DATA SCIENCE ANALYZES THE ONLINE FIELD
In Bangladesh, cricket is not just considered a mere sport – it is a raw emotion and a rush of
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A CLOSER LOOK AT NIKE’S “DREAM CRAZIER” CAMPAIGN
By FARHAT ZISHAN Nike has done it once again. Massive uproar on social media talks all throughout the town and
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SMALL BUSINESS AND INTEGRATION OF MARKETING MIX
As business students, we all have been engraved with the organized concept of marketing mix and its essential benefits for
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FOR CONTENT MARKETERS
By Nafisa Nawal Khan Content marketing, as we all know, is a strategic approach to create and distribute relevant contents to
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THE 10 YEAR MARKETING CHALLENGE
So it’s the start of a New Year… People are posting #10YearChallenge photographs of them today next to them ten
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CREATING CONTRADICTION OR CONCURRENCE?
The concept of ‘Green Consumerism’ has emerged with the notion of sustainable lifestyle. Consumers are now much conscious about the
Read MoreIn the News
COLLINS NAMED ‘AD AGE 2019 DESIGN AGENCY OF THE YEAR’
Collins, a strategy and brand experience design company, has recently been announced as the agency of the year 2019 by
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Interview
SEAMING THE POTENTIALS
Rubana Huq on RMG Industry & Women Empowerment Rubana Huq, a successful Bangladeshi businesswoman with a splendid taste for poetry,
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IN CONVERSATION WITH NAZIA ANDALEEB PREEMA
Being one of the most dynamic and influential visual artists of Bangladesh, Preema rises as a strong cultural influence. Her
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LEADING, LEARNING AND THE LEADERSHIP ECOSYSTEM
What are the traits that make someone a leader? Maybe a leadership article would be suitable to find out the
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CREATING CONTENT THAT CATERS
Rajan Srinivasan is the Founder & CEO of Spiral Content Solutions. Being one of the pioneer content marketing specialists of
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TALE OF PROFESSOR DR. MUHAMMAD SAMAD
How do you describe a person of acute intellect and inquisitive mind? How do you put together all his stories
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KAMAL QUADIR TALKS ON THE IMPORTANCE OF INNOVATION
Kamal Quadir, a Bangladeshi American entrepreneur and artist, is the CEO of bKash. He is best known for introducing E-commerce
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Who will be the Frontrunner in Bringing 5G Devices to the Market?
5G connects everything we know, and serves as the foundation of an intelligent world. Huawei has the system-wide capability from
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Advice Squad
INVESTING IN YOUR EMPLOYEE’S DEVELOPMENT
E-LEARNING TO THE RESCUE
ASKING THE RIGHT QUESTIONS
MINDING YOUR BRAND LANGUAGE
MIND-MAPPING FOR BETTER EFFICIENCY
Industry In-depth
BUSINESS BEHIND FOOTBALL
INSIGHTS INTO THE FMCG INDUSTRY
Global Trends in Retail by Syed Naved Husain
Opinion
THINKING POSITIVELY ABOUT NEGATIVITY
CREATIVE CAMPAIGN MASTERPIECES OF 2018
WHY ADVERTISERS SHOULD CARE
IS CHINESE MASCULINITY IN CRISIS OR AN OPPORTUNITY FOR BRANDS?
HOW READY ARE WE TO ADOPT NEW MARKETING TRENDS?
Initiatives
5th Inspiring Women Award Honors Exemplary Women
Women in Leadership (WIL) has honored the most inspiring female professionals of the country at the 5th edition of Inspiring
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SHAPING MODERN RETAIL IN BANGLADESH
Modern Retail sector in Bangladesh faces major challenges – skill gap, lack of strategic direction, lack of technology adaptation, policy
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5th Digital Marketing Summit Held
To bring transformational change in the digital marketing space, Bangladesh Brand Forum has successfully organized the 5th Digital Marketing Summit.
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BANGLADESH RETAIL CONGRESS 2018 TAKES PLACE TO SHAPE MODERN RETAIL
To develop skills and knowledge within retail professionals, Bangladesh Brand Forum has organized Bangladesh Retail Congress 2018. Around 350 professionals
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CELEBRATING THE BEST OF INNOVATION
In every age of human history, there has been one thing that was and still is required the most for
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WIL HOLDS WOMEN OF EXCELLENCE TO EMPOWER WOMEN
Women in Leadership (WIL) has put together a day-long engagement session titled ‘Women of Excellence 2018’. With multiple keynotes, dialogues
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DIGITAL MARKETING SUMMIT 2018 ON 24TH NOVEMBER
Bangladesh Brand Forum will hold the 5th edition of Digital Marketing Summit on 24th November at Le Méridien Dhaka. The theme
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REGISTER FOR 3RD BANGLADESH RETAIL CONGRESS
Bangladesh has now accomplished the dignity to grow to a substantial size as the country’s economy grows and purchasing power
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BANGLADESH INNOVATION AWARD 2018 RECOGNIZES 19 BEST INNOVATIONS
In order for innovation to take center stage in Bangladesh – BIC (Bangladesh Innovation Conclave) has put together the 1st Bangladesh
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