BANGLADESH BRAND FORUM BLOG

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Marketing

BPL 2019 | GREY DATA SCIENCE ANALYZES THE ONLINE FIELD

In Bangladesh, cricket is not just considered a mere sport – it is a raw emotion and a rush of

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A CLOSER LOOK AT NIKE’S “DREAM CRAZIER” CAMPAIGN

By FARHAT ZISHAN Nike has done it once again. Massive uproar on social media talks all throughout the town and

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SMALL BUSINESS AND INTEGRATION OF MARKETING MIX

As business students, we all have been engraved with the organized concept of marketing mix and its essential benefits for

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FOR CONTENT MARKETERS

By Nafisa Nawal Khan Content marketing, as we all know, is a strategic approach to create and distribute relevant contents to

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THE 10 YEAR MARKETING CHALLENGE

So it’s the start of a New Year… People are posting #10YearChallenge photographs of them today next to them ten

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CREATING CONTRADICTION OR CONCURRENCE?

The concept of ‘Green Consumerism’ has emerged with the notion of sustainable lifestyle. Consumers are now much conscious about the

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Interview

SEAMING THE POTENTIALS

Rubana Huq on RMG Industry & Women Empowerment Rubana Huq, a successful Bangladeshi businesswoman with a splendid taste for poetry,

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IN CONVERSATION WITH NAZIA ANDALEEB PREEMA

Being one of the most dynamic and influential visual artists of Bangladesh, Preema rises as a strong cultural influence. Her

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LEADING, LEARNING AND THE LEADERSHIP ECOSYSTEM

What are the traits that make someone a leader? Maybe a leadership article would be suitable to find out the

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CREATING CONTENT THAT CATERS

Rajan Srinivasan is the Founder & CEO of Spiral Content Solutions. Being one of the pioneer content marketing specialists of

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TALE OF PROFESSOR DR. MUHAMMAD SAMAD

How do you describe a person of acute intellect and inquisitive mind? How do you put together all his stories

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KAMAL QUADIR TALKS ON THE IMPORTANCE OF INNOVATION

Kamal Quadir, a Bangladeshi American entrepreneur and artist, is the CEO of bKash. He is best known for introducing E-commerce

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Initiatives

5th Inspiring Women Award Honors Exemplary Women

Women in Leadership (WIL) has honored the most inspiring female professionals of the country at the 5th edition of Inspiring

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SHAPING MODERN RETAIL IN BANGLADESH

Modern Retail sector in Bangladesh faces major challenges – skill gap, lack of strategic direction, lack of technology adaptation, policy

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5th Digital Marketing Summit Held

To bring transformational change in the digital marketing space, Bangladesh Brand Forum has successfully organized the 5th Digital Marketing Summit.

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BANGLADESH RETAIL CONGRESS 2018 TAKES PLACE TO SHAPE MODERN RETAIL

To develop skills and knowledge within retail professionals, Bangladesh Brand Forum has organized Bangladesh Retail Congress 2018. Around 350 professionals

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CELEBRATING THE BEST OF INNOVATION

In every age of human history, there has been one thing that was and still is required the most for

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WIL HOLDS WOMEN OF EXCELLENCE TO EMPOWER WOMEN

Women in Leadership (WIL) has put together a day-long engagement session titled ‘Women of Excellence 2018’. With multiple keynotes, dialogues

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DIGITAL MARKETING SUMMIT 2018 ON 24TH NOVEMBER

Bangladesh Brand Forum will hold the 5th edition of Digital Marketing Summit on 24th November at Le Méridien Dhaka. The theme

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REGISTER FOR 3RD BANGLADESH RETAIL CONGRESS

Bangladesh has now accomplished the dignity to grow to a substantial size as the country’s economy grows and purchasing power

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BANGLADESH INNOVATION AWARD 2018 RECOGNIZES 19 BEST INNOVATIONS

In order for innovation to take center stage in Bangladesh – BIC (Bangladesh Innovation Conclave) has put together the 1st Bangladesh

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