Archive

Grameenphone Presents Digital Marketing Summit 2015

Bangladesh Brand Forum (BBF) is organizing the second edition of Digital Marketing Summit (#DMS2015) to inspire and share the know-hows of online marketing. The day-long summit has been designed with key-note sessions of digital marketing experts, insightful panel discussions, exclusive

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TEDxAIUB: An Intellectual Adrenaline Rush

Have you ever been hit with an epiphany? The experience where you are struck with a sudden and striking realization? Like the moment you learned about gravity and evolution? This is the feeling that rips through you when you watch

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Haat Bazar: An Entrepreneurship Experience Like No Other

Haat Bazar is an initiative of the Career & Placement Centre (CPC) and the Department of Management of North South University, with NSU Young Entrepreneurs Society (YES!) as the principal organizer. The event is organized every semester, with a view

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Startup Weekend Dhaka 2015: Building the Next Big Thing

“Startup Weekend Dhaka is an event that I haven’t missed since 2013”- Shahnoor, one of the participants of Startup Weekend Dhaka 2015 expressed his excitement when he was checking in. Startup Weekend Dhaka is a 54 hours event which gives

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Bangladesh Bank Goes Live with its New RTGS, Supported by SWIFT

Bangladesh Bank successfully went live with its new Real-Time Gross Settlement system. In a Go Live ceremony held in October, the Honourable Governor, Dr Atiur Rahman and delegates from RTGS participants and SWIFT came together to celebrate this milestone. On

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7th Best Brand Award Honors the Most Loved Brands of Bangladesh

A brand is not just a logo, a website or a name, it’s an experience. As per Mr. Steve Forbes, Chairman & editor-in-chief of Forbes Media, “Your brand is the single most important investment you can make in your business”.

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 ‘Up Close & Personal with Shobhaa De’ held at ULAB

Shobhaa Dé, one of India’s highest selling authors and a popular social commentator, was at the University of Liberal Arts Bangladesh (ULAB) on November 22, 2015 at it’s Campus A in Dhanmondi. She attended Dhaka Lit Fest and ULAB was

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Apparel industry in Bangladesh: What does the future hold for us?

According to the International Trade Statistics 2015 released by the World Trade Organization (WTO) last month, Bangladesh is still the third largest clothing manufacturer (5.10%), with a growth rate of 4.60%. China and the EU are still the biggest manufacturers,

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Asian Brand Strategy (part 3)

Following is the last part of an exclusive extract from Chapter 1 of Asian Brand Strategy by Martin Roll. Martin Roll provides a comprehensive framework for understanding Asian branding strategies and Asian brands, based on new research and supported throughout by a

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GOBESHONA-ULAB-CSD Seminar: UN SDGs and Long-term Plan

On 16 November 2015 a seminar on “UN SDGs and Long-term Plan” was held in ULAB. Center for Sustainable Development (CSD) of University of Liberal Arts Bangladesh (ULAB http://www.ulab.edu.bd) and the GOBESHONA, a national research platform, jointly organized this seminar

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Asian Brand Strategy (part 2)

Following is continuation of an extract from chapter 1 of Asian Brand Strategy which is written for boardrooms and corporate management teams. The book is aimed primarily at Asian business leaders and Western observers. It is written by Martin Roll who is a Business

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Radisson Blu Chittagong Bay View Introduces the Business Class

Radisson Blu Chittagong Bay View introduces the exclusive 66 Business Class rooms located from level 16 through 19 for all Business travelers. The best sleep in town with free access to the Business Class Lounge is to satisfy the need of

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ULAB Organizes Seminar on “Solar Photovoltaic Micro-Grid Electricity Shines Remote Areas Of Bangladesh”

The Department of Electronics & Telecommunication Engineering of University of Liberal Arts Bangladesh (ULAB) organized a seminar on “SOLAR PHOTOVOLTAIC MICRO-GRID ELECTRICITY SHINES REMOTE AREAS OF BANGLADESH” on November 15, 2015. The seminar was conducted by Dr. Habibur Rahman, Professor,

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BBF in Partnership with Millward Brown will celebrate Best Brand Award 2015

On Saturday, 21st of November, Bangladesh Brand Forum (BBF) in partnership with world’s leading brand research company Millward Brown, Bangladesh will hold the 7th edition of Best Brand Award 2015. The objective of the Best Brand Award is to exhibit

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BRAC University Marketing Association (BUMA) Organized “Corporate Maven ’15”

A proverb goes “Practice makes perfect.” But the BUMA family met in a point that: “Practice does not make a man perfect. Only PERFECT practice makes a man perfect.” In today’s world of business, practical know-how and hands-on knowledge can

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