Archive

4 Signs of A Competitive Work Place

Managers often choose competitive work environment as a means to motivate people. The idea of regularly being compared to your peers is a strong motivator to work harder and longer to keep your position. But sometimes it can become the

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Budget FY 17-18: Impact on Businesses

When the budget for the fiscal year 2017-18 was announced in June amid much fanfare and criticism, many were surprised to see the expected uniform VAT law pushed back by 2 years. Earlier, finance minister AMA Muhith had proposed a

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Digital Marketing Award | Call for Nominations

Bangladesh Brand Forum brings the first ever Digital Marketing Award in Bangladesh to be held on October 14, 2017. This endeavor aims to honor the best work of the organizations and individuals involved in designing, building, managing, marketing or promoting

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First International Conference on Business and Management to be Held in September

In Conversation with the Program Chair Dr. Md. Mamun Habib   BRAC Business School (BBS), BRAC University, Bangladesh is going to organize the 1st International Conference on Business and Management (ICBM 2017) on September 21-22, 2017 in Dhaka, Bangladesh. The

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Creative Entrepreneurship in 21st Century

The world is changing faster than ever. Technology is accelerating, job security is declining and income inequality is increasing. People are overworked and underpaid. With less time and freedom, people are left wondering if there is a better way. Such

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Doing It Digital in Bangladesh

Rajib is a brand manager of local Bangladeshi conglomerate and looks after a portfolio of brands. In his annual marketing plan, as a young brand savvy professional, he is tempted to invest on Digital marketing to tap the vibrant &

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The Changing Facade of Brand Loyalty

Brands triumph on consumer loyalty as a measuring yardstick for recurring sales, being able to deliver consistent performance, and the satisfaction of offering right price for the item in order to ensure value contribution in the financial steadiness of the

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Meghna Group of Industries Presents 7th Commward Honors 73 Best Creative Commercial Campaigns of the Country

The seventh edition of Commward, Presented by Meghna Group of Industries honored 73 creative commercial campaigns across 17 categories through a grand award gala on 19th August at Le Méridien Dhaka. Commward: Excellence in Creative Communication has been celebrating creative

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Meghna Group of Industries Presents 7th Communication Summit Held to Empower Creativity

With the theme ‘Empowering Creativity through a Multi-connected World’, the seventh edition of Communication Summit, Presented by Meghna Group of Industries held on 19th August, Saturday at Le Meridien Dhaka. The daylong summit was attended by around 350 professionals from

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Spikes Asia Announces Juries

Spikes Asia has today announced the names of the 98 jury members from 17 countries who will judge entries from across the Asia Pacific region, 40% of whom will be female. The Asia Pacific region once again had notable success

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BBF Monthly | July 2017

Bangladesh Brand Forum Monthly Magazine – July Issue

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Advertising Shift – An Adman’s Perspective

In conversation with Taslim Ahmed, CEO, Unitrend Ltd. A young, energetic ABAC Business Graduate, boards on the then bandwagon of research field, hoping for a prosperous career. Serving at the Canadian University as a Research Assistant and as lecturer at

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