Archive

REGISTER FOR THE 2ND BANGLADESH RETAIL CONGRESS

Retail Sector in Bangladesh has improved a lot over the last 4-5 years. From being a product focused sector, the sector is now giving importance to customer experience enabled by design & technology, and slowly evolving as a lifestyle centric

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How does one deliver results by creating content?

A content is a front-line soldier for any venture, for any business. It’s a content that allows us to put our efficiency and innovations to communications. A content is an output of all of our strategic plans and activities, showcasing

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Are We Using Mobile Advertising Effectively?

“What is the impact of mobile advertising? How do we expect it to make a change?” Questioning the technology and its ability to influence the digital platforms and lives of the mass, some of the industry experts discussed the matter

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Building the Next Digital Marketing Campaign – Finding Out the Right Recipe

How can communication be done effectively through digital marketing? What are the flaws and how to overcome while setting a digital marketing strategy? How can exploration and experimentation in this arena make us better off? How has digital marketing revolutionized

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5 Students to Get Scholarships for ‘Digital Media Advertising’ Training Program

Centre for Digital Transformation (CfDT) will hold a day-long training program on Friday, November 3, 2017, where Agne Svetnickaite, Business Development Manager of Eskimi, will give hands-on experience on Digital Media Advertising & Programmatic Marketing. WebAble Digital is offering scholarships to

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MEGHNA GROUP OF INDUSTRIES PRESENTS DIGITAL MARKETING SUMMIT 2017 HELD

Bangladesh Brand Forum has successfully completed the fourth edition of Digital Marketing Summit 2017 today. Presented by Meghna Group of Industries, Digital Marketing Summit 2017 engaged the local digital marketing fraternity with four global experts, and shaped a knowledge sharing

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IDEATE, EXECUTE & MEASURE – A GUIDE TO THE LATEST MARKETING TOOLS

In this age of information, one is bound to stumble upon new strategies, tactics, and tools marketers should add to their mix. Especially at this time of year, the internet overflows with advice from the greatest of marketers. There now

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SHAPING THE FUTURE OF CREATIVE COMMUNICATION – A LONG WAY TO GO

Only change is permanent. If this phrase is applicable to one context; then that is marketing. Even a decade back marketing was all about advertising. Sales was directly correlated to the number of television ad slots a brand would buy.

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STAND OUT FROM THE CROWD – A 7-STEP GUIDE TO PERSONAL BRANDING

In today’s competitive world, the biggest challenge a professional faces is not to become just another face in the crowd. The only way to save yourself from this dismal outcome is to create and maintain a strong personal brand. Personal

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DREAMS IN A NOTEBOOK

Bashundhara Exercise Book Goes Viral with Its New Social Media Campaign By Farhat Chowdhury Zishan In a country where copies and notebooks have had a traditional touch to it for ages, Bashundhara Exercise Book has surely picked up the pace

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ECONOMIC CONSEQUENCES OF CLIMATE CHANGE – HOW ARE WE FARING?

By Tahmina Islam & Tanjila Najnin The two word phrase that has stirred much debates, discussions and dilemmas among scientists, economists and global leaders is- climate change. Climate change is already having a significant impact on ecosystems, economies and communities.

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Industry Leaders and Academicians Discuss on Educating and Building a Stronger Workforce for the Future

Despite having a significantly young demography, Bangladesh faces the challenge of creating a robust and continuous pipeline of talent. Well, of course Bangladeshi youth are talented, but are they getting the proper guidance and supervision from their respective educational institution?

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BBF MONTHLY | SEPTEMBER 2017

Bangladesh Brand Forum Monthly Magazine – September 2017 Issue

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