Archive

THE 66TH CANNES LIONS INTERNATIONAL FESTIVAL OF CREATIVITY TAKES PLACE

Art Directors, Strategic Planners, Copywriters – you name it! People working in the creative industry all across the globe hone their skills, create their masterpieces and work all day for this one particular event. The highly anticipated event of the

0 Shares
Read More

BRIAN COLLINS SHARES THOUGHTS ON DESIGN & ADVERTISING

Brian Collins is an American designer and educator who was named “Master of Design” by Fast Company. His work has been featured by The New York Times, Rolling Stone, Business Week and The Wall Street Journal. He has worked with

0 Shares
Read More

THE NEW ERA OF TRANSFORMING STRATEGIES

  Compiled & Insights from Ashfaq Zaman, CPA   Despite all the progress made in the last few decades in strategy management, organizations are still failing to get things done in lieu with strategic vision & objectives. As per the

0 Shares
Read More

BBF DIGITALK ON DATA EVOLVING ADVERTISING INDUSTRY

Bangladesh Brand Forum, in association with ada (Analytics. Data. Advertising) Bangladesh, has presented BBF Digitalk on “How Data is Evolving Advertising Industry? Is this Real or a Hoax?”. The discussion was held at Westin Dhaka on 22nd June. This is

0 Shares
Read More

REGISTER FOR COMMUNICATION SUMMIT 2019

Communication Summit is a flagship initiative of Bangladesh Brand Forum that gathers professionals, decision-makers and thought leaders from the leading and global industry on a single platform to altercate and share their knowledge and understanding regarding all facets of communication.

0 Shares
Read More

DATA ANALYTICS IN SPORTS

Sports has always been a part of our lives. Whether it’s just watching a test cricket match on a lazy afternoon, or getting into an absolute frenzy during the Premier League finals. It has always been a part of who

0 Shares
Read More

BBF MONTHLY | JULY 2019

The July 2019 issue of the BBF magazine has the cover story on the 66th Cannes Lions International Festival of Creativity, followed by an article on Bangladesh’s participation at Venice Biennale. It covers topics like – the effective use of

0 Shares
Read More

THE JOURNEY OF INSPIRING THE NATION BEGINS

Earlier in April, we, Bangladesh Brand Forum, have completed our 12-year anniversary. We celebrated, we recalled our achievements and paid gratitude towards our well-wishers. While celebrating, we realized how challenging the past 12 years were for a think-tank organization like

0 Shares
Read More

BEST EMPLOYMENT BRAND PRACTICES AND BRANDS THAT DO IT WELL

WilsonHCG has published this year’s “Fortune 500 Employment Branding Report” which comes up with the theme – “Strategic collaboration in the era of hyper-personalized candidate experience.” Focusing on candidate-centric brand strategy, the report opts for a holistic approach to make

0 Shares
Read More

TRENDY AND INNOVATIVE PRODUCT PACKAGING

  By Khondker Faraz Shafiq   Store shelves are often the first points of contact that customers have with a product or brand. The first impression that they get from the product is via product packaging. A well-designed packaging gives

0 Shares
Read More

BEST APPAREL BRANDS 2019

The performance of a brand relies on how well it is monitored and thoroughly invested on. Brands require rigorous evaluation perpetually to draw comparatives and take the next steps of stepping up their brand marketing game accordingly. Brand Finance reports

0 Shares
Read More

DR. DONALD PATRICK LIM ON DIGITAL & SOCIAL MEDIA MARKETING

Dr. Donald Patrick Lim, Country CEO of Dentsu Aegis Network Ltd., has had over 20 years of experience in senior leadership roles in various renowned companies and is considered one of the founding fathers of digital marketing in his home

0 Shares
Read More

2ND BANGLADESH MARKETING DAY CALLS TO DEVELOP SKILLED PROFESSIONALS IN MARKETING

Businesses should focus on ‘innovations’ in marketing for attracting new markets, said Industries Minister Nurul Majid Mahmud Humayun urging the industries to develop ‘skilled human capital’ for sustainable growth. He also emphasized on increasing ‘inter-personal relationship’ among marketing graduates and practitioners

0 Shares
Read More

IDENTITY THEFT: THE SECURITY OF YOUR DIGITAL FOOTPRINT

By Syed Ahnaf Bakht You receive an email from a Nigerian Prince asserting false imprisonment by his government and who is desperately seeking aid to smuggle wealth out of his country. Your part in this scheme is merely to provide

0 Shares
Read More

ENROLL FOR CIM DIGITAL DIPLOMA IN PROFESSIONAL MARKETING – LEVEL 6

The enrollment for “CIM Digital Diploma in Professional Marketing – Level 6” has begun. It’s the final level of “The Chartered Institute of Marketing” which has been introduced by Bangladesh Brand Forum, in association with Academy for Professional Qualifications. The

0 Shares
Read More