Cover Story

Recognizing Leading Brands: Best Brand Award 2016

By Kazi Raihan Abser To celebrate the achievement and contribution of the brands, the Bangladesh Brand Forum (BBF) in partnership with world’s leading brand research company Kantar Millward Brown Bangladesh and in association with The Daily Star recognized the most

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1st Impact Investment Summit Bangladesh

By Taposh Ghosh Investing in the 21st century is changing rapidly. The modern investor is agile, well informed, and opportunistic and demands more than just financial returns from the investment being made. With technology being the foremost disruptor of this

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Communication Summit & Commward 2016 – Embracing the Art of Innovation & Creativity

By Taposh Ghosh We are living in an era of boundless information. An era, where more change has arisen in the past decade, compared to changes over the past century.  With changing products and consumer behaviors, the job of sending

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Communication – The Modern Business ‘Foremost’ Necessity

By Taposh Ghosh Any knowledgeable business personnel reading this article, might promptly disagree with the title by arguing that communication in general has been one the most integral components of any business, for as long as trade has existed. But

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Bringing the Cannes Home: Grey Dhaka’s Amazing Journey

Written by Taposh Ghosh It was neither a sophisticated invention nor a high-tech solution, but rather a simple initiative that fueled Grey Dhaka’s amazing journey in winning the country’s first ever prestigious Gold Lion at the Cannes Lions International Festival

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Media Industry of Bangladesh: The Way Forward

Written by Taposh Ghosh The media industry of Bangladesh, having to cater to an audience of 160 million people, has experienced exponential growth since its inception a few decades ago. The industry primarily consists of print, television and radio broadcast,

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DCCI Presents Bangladesh YouthFest to Hold Grand Finale on the 13th & 14th of May

After months of conducting ideation competitions along with knowledge sessions & showcasing across seven divisions of the country, DCCI presents Bangladesh YouthFest will complete its first season with a Grand Finale and a two-day festival to be held on the

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Why has Every Brand Advertisement Started to look the Same!

Mr Partha Sinha is the Director and the Chief Strategy Officer at Publicis South Asia. He is a marketing and communication professional and has worked in various renowned organizations like Citibank, Ogilvy and Mather and Zee telefilms. Following extract is

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Robi Axiata Ltd: An Epitome of Business Transformation to Success

September 2009. Michael Kuehner, after leaving as the Head of India/Nepal sub-region for Nokia Siemens Networks with trails of success, engages himself in a rather dimming telecom service provider of Bangladesh. Hence Michael Kuehner with 35 years of international experience

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BRAC Bank & Guardian Life Insurance Sign Agreement

BRAC Bank Limited signed an agreement with Guardian Life Insurance Company Limited to provide life insurance coverage to Small Business unsecured loan customers. Syed Mahbubur Rahman, Managing Director & CEO, BRAC Bank, and MM Monirul Alam, Managing Director & CEO,

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HSBC LAUNCHES 5TH EXPORT EXCELLENCE AWARDS

The Hongkong and Shanghai Banking Corporation Limited in Bangladesh has launched the 5th instalment of ‘HSBC Export Excellence Awards’. The programme recognises and honours exporters from Bangladesh for their contribution to the sustainable growth of Bangladesh through export. Exporters can

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