Insights

THE PROSPECTS OF LEISURE INDUSTRY

By Arshae Ahmed   With a concentration on recreation, entertainment, sports and tourism, everything associated with leisure is now almost a part of our everyday life. It’s quite obviously evident how broad the industry truly is although its key categories

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A BRIGHT BUSINESS PANORAMA AHEAD

By Qazi Mustabeen Noor When chemists in England first discovered polyethylene by accident, little did they know that they would discover something harmful for the planet. Even in the late 1970’s when single use plastic bags and packaging materials became

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REIMAGINING LUXURY BRANDS

By Arshae Ahmed Have you ever walked inside a glamorous high ceilinged mall, with stores of the biggest brands in the world to your left and right, dreaming about the day you would carry a bag of each of them

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WHY FINANCIAL FREEDOM IS A KEY FOR GENDER EQUALITY

Financial freedom is a subjective concept. The term may hold different meanings to different people. To a teenager, it might mean freeing himself from his parents’ resources and using his own earned money for his expenses. To a young adult,

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EMBEDDING SOFT SKILLS IN ORGANIZATIONAL CULTURE

By Kazi Nayeer Soft skills are interpersonal skills that include how one interacts with people at work including managers, workers, colleagues, vendors etc. Unlike hard skills, these are neither easily measured nor are they achieved through traditional class room training.

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Who will be the Frontrunner in Bringing 5G Devices to the Market?

5G connects everything we know, and serves as the foundation of an intelligent world. Huawei has the system-wide capability from chipset, network, and devices to cloud services for allowing users to experience 5G networks with the fastest speed and best

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THE 3TS FOR WINNING CUSTOMERS

By Arshae Ahmed You probably won’t find anyone who doesn’t know or remember the practically earth shattering scandal that Facebook found itself in last year. This particular data scandal is one that will surely be talked about for years to

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INVESTING IN YOUR EMPLOYEE’S DEVELOPMENT

By Afraim Karim In an era where companies are hiring Gen Y and Gen Z, it is essential for these organizations to provide something more intrinsically valuable than money itself. As the world becomes more dynamic in terms of job

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E-LEARNING TO THE RESCUE

By Khondker Faraz Shafiq Whether it is to follow your passion or learn something interesting to add to your resume, e-learning is perhaps the cheapest and the most easily attainable option available to you. As the job market is becoming

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ASKING THE RIGHT QUESTIONS

By Khondker Faraz Shafiq “A prudent question is one half of wisdom” – through this quote, English philosopher, Francis Bacon likened the asking of a well thought out question to that of having already obtained half the wisdom of the

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MINDING YOUR BRAND LANGUAGE

When we hear the phrase “the people’s car”, we often think about Volkswagen and their sizeable portfolio of affordable, reliable German engineered cars. Even though almost every brand offers cars in the economic segment, it had been Volkswagen that initially

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THE 10 YEAR MARKETING CHALLENGE

So it’s the start of a New Year… People are posting #10YearChallenge photographs of them today next to them ten years ago. Media is reporting a rise in Veganism in the West, a decrease in alcohol and sugar consumption, and

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MIND-MAPPING FOR BETTER EFFICIENCY

A common misconception lies in the minds of individuals regarding how to think, plan, recall and work. The general approach to any planning is involving tasks like noting down what is needed, reading what is required or learning the process

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THE DAWNING AGE OF ZETTABYTE

Evolution has repeatedly changed the outlook on human lifestyles and keeps doing so. As time moves forward, there is always something new to expect. After the advent of the internet, the world has seen innumerable transformations and transitions; but none

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CAPTURING MORE THROUGH CHATBOTS

This is the detailed version of “Ways A Chatbot Can Get You More Clients” from our September issue where it was presented that technology like Facebook Messenger is allowing websites to talk back to their visitors after they have left.

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