Knowledge Centre

The Gala Round: Robi Bangladesh YouthFest 2017 Powered by Sailor

“Robi Bangladesh YouthFest 2017 Powered by Sailor” is an initiative of Bangladesh Brand Forum with the motto of ‘Transforming 8 Divisions through Knowledge and Innovation’. Name of the initiative itself portrays it as a festival – a festival for the

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Creative Digital Takes of Fergus O’Hare

Fergus O’Hare, Director of Facebook Creative Shop for APAC, is also known as the Rockstar of Facebook because of his epic presentations. After working for 17 years as a Writer and Creative Director in Global Advertising Agencies in Paris and

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Expert Series: Fredrik Härén

Fredrik Härén is an author and speaker on Business Creativity. He has delivered over 2000 presentations, lectures and workshops in over 60 countries on 6 continents and has inspired hundreds of thousands of business people to become more creative and

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Up Close with Mr. Suresh Ramaswami

Suresh Ramaswamy is the digital lead for South East Asia at Grey. He leads creative digital solutions for multi-national brands across the Asia-Pacific region. Prior to Grey he was the regional director of social and mobile at Leo Burnett where

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Alia Khan on Leadership and Islamic Fashion

Alia Khan is a pioneer and founder of the Islamic Fashion Design Council (IFDC). When she isn’t setting up new offices around the world, she is speaking at major fashion events or consulting for retailers and designers who are aiming

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Aarong Receives AMEA for Marketing 3.0

By Iftekharul Dastagir Asia Marketing Federation (AMF), the foremost governing body of marketing in Asia, held the 2nd Asia Marketing Excellence Awards (AMEA) in parallel to the AMF Annual General Meeting and the MASOK International Conference on 23rd September, 2016 in Seoul,

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On Branding and Private Universities

The brand of a university is of course tied to the values embodied by the idea of a university. A university is a place of building capacity, potential and values of and for the youth of a country. To that

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A Grand Prize for the YouthFest 2016 Winners | Spikes Asia, Singapore

I was counting down the days since the beginning of May, and after months of waiting finally came the day, 19th September 2016. Not only was I excited about attending Spikes Asia, I was also very eager to travel to

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Innovation for Sustainable Development: Need for an Effective “Government-University-Industry-Development Organizations (GUIDE)” Partnership

By Md. Rashedur Rahman The role of technology and innovation (both radical and incremental) is key to transform an economy. In the first half of the nineteenth century Germany turned to UK and Belgium for new machinery and skilled workers;

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Communication – The Modern Business ‘Foremost’ Necessity

By Taposh Ghosh Any knowledgeable business personnel reading this article, might promptly disagree with the title by arguing that communication in general has been one the most integral components of any business, for as long as trade has existed. But

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