DIGITAL SUMMIT 2023: INNOVATION AND DISRUPTION: GUIDING THROUGH THE DIGITAL TERRAIN

BANGLADESH BRAND FORUM HOSTED the 10th Digital Summit Presented by Meghna Group of Industries (MGI) in Association with The Daily Star at Pan Pacific Sonargaon, Dhaka, on Saturday, December 09,…

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Why Gen Z’s approval is important in today’s social media influenced world?

What is real in today’s world? A debate that usually ends with no concrete outcome; the exclusivity of our connection to our devices and the internet is something that is…

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Numbers that Matter: Data-Driven Strategies in Marketing

In the dynamic realm of business, where competition for attention is fierce, a transformative force emerges: "Data-Driven Marketing." This approach transcends conventional methods and revolutionises modern marketing by harnessing insights…

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From‘Pargoy’ to Jill Gorden TikTok and Its Power in the Attention Economy

In recent years, a variety of cultural phenomena that are distinctive among Indonesian youth audiences have flooded social media. Starting from the pargoy dance trend (short for partai goyang or…

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A Platform To Discover The Ultimate Creative, Competitive Young Professionals & Young Marketers

The field of marketing is ever changing and evolving. Not to mention, the fast paced world introduces new trends and way of lifestyle each day. Therefore, the horizon of the…

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