Perspectives

Is Footwear Bangladesh’s Next Export Tiger?

Although RMG provides 80% of Bangladesh’s total exports, several sectors have popped up over the last decade which represent potential for greater export diversification. Footwear is one such sector. Footwear exports have grown almost 10 times over the last decade,

Read More

Millennials – The Group Market Leaders Need to Focus On

by LightCastle Partners Are you selling an existing product or launching a new one? Expect the majority of the demand to come from the group that is currently a dominating demand factor, the segment aged between 15 to 35 years of

Read More

What if we had a 6-hour work day?

Have you ever thought about the work hour trend we have in Bangladesh? Is it really fair and efficient? Is there any way we could do more or at least an equal amount of work in a lesser amount of

Read More

Wowbox – Expanding Possibilities & the One Stop Solution

By Karishma Mahfuz For a lot of people, the stock text messaging apps or social media sites that are available in their smart phones might be all what they need to communicate and explore. But for millions, and perhaps billions,

Read More

Powering Bangladesh’s Future

By LightCastle Partners  If RMG is at the heart of the Bangladesh success story, then the power infrastructure is its lifeblood. Greater power generation as well as access to electricity is key to fueling the growth of not only key

Read More

The Asian Marketing Effectiveness & Strategy Awards 2016

Record number of entries for Asian Marketing Effectiveness & Strategy Awards 2016 A record 1,231 entries from 20 countries were submitted to the Asian Marketing Effectiveness & Strategy Awards 2016. Entries have continued to grow steadily from last year, with

Read More

Shifting Sands of the Apparel Industry

By LightCastle Partners  Bangladesh currently sits as the second largest player in the apparel industry behind China. As China moves up towards more value-added products, it leaves behind more opportunities for countries like Bangladesh to strengthen their foothold in low-value

Read More

The Bangladesh Growth Story

By LightCastle Partners  Bangladesh’s growth story is one that few saw coming. In the face of persistent challenges, the country’s stable economic growth has provided the bedrock for a prosperous future. With a forecasted growth rate that’s only second to

Read More

Power of Design: Making Intent into Reality

By Bharat Pratap Singh, Creative Director, Beximco Textiles Ltd. Design management is widely acknowledged as very important in optimizing the contribution of function of design in organizations, especially where survival in fast & turbulent industries such as fashion retail depends upon design

Read More

Bangladesh – The Next Global ICT Destination

By Shameem Ahsan, President, BASIS & CEO, Akhoni.com “Recognized as one of the Next Eleven (N-11) – a list of eleven countries having strong potential for becoming the world’s largest economies along with BRICs (Brazil, Russia, India and China), with highly

Read More

Apparel industry in Bangladesh: What does the future hold for us?

According to the International Trade Statistics 2015 released by the World Trade Organization (WTO) last month, Bangladesh is still the third largest clothing manufacturer (5.10%), with a growth rate of 4.60%. China and the EU are still the biggest manufacturers,

Read More

Death of the Creative Genius 

by Kazi Monirul Kabir I have been asked many times on how to get creative ideas; people think that there must be some formula that people in the creative industry have in delivering success. Then again, some argue, an individual’s

Read More

“Brand Squeeze” – Protection and Exploitation of a Brand in Challenging Economic Times

by Tom Blackett, Brand Advisor, Ex Vice Chairman, Interbrand What is it all about? Brand Management is very important in any business no matter what, so it’s necessary to identify some of the keys to successful brand management in difficult times,

Read More

The Art of Entertainment On-Demand

Imagining a world where you can, restock your refrigerator, pay your bills, connect with your friends and remotely run a global business all with a touch of a button, was unthinkable even a decade ago. But nowadays it is unthinkable

Read More

The Flaw of Averages & Behavioral Finance

A Different Way to Look at Things The world of finance, as we know it, is going through a turmoil of changes. After the market crashes in the prominent financial hubs of the world, the fiasco of subprime mortgage loans,

Read More