Regulars

Alia Khan on Leadership and Islamic Fashion

Alia Khan is a pioneer and founder of the Islamic Fashion Design Council (IFDC). When she isn’t setting up new offices around the world, she is speaking at major fashion events or consulting for retailers and designers who are aiming

Read More

Monetization: A Unique Pricing Challenge in the Digital World

Whenever we think of marketing, a flashy TVC or a brilliant billboard instantly comes to mind. Sometimes we also talk about the features of a product (especially tech products like phones or tabs). Pricing is rarely mentioned or discussed as

Read More

BBF Monthly | October 2016

Bangladesh Brand Forum Monthly Magazine – October Issue

Read More

G&R Serves 1 Billion Ads per Month

Bangladeshi Ad Network G&R is now serving over 1 billion ads per month, across more than 5 thousand Bangladeshi websites and apps.  How big is a billion? If a billion kids made a human tower, they would stand up past

Read More

Digital Marketing and Talent Management

Written by  Tajdin Hassan, Head of Marketing, The Daily Star With the advent of modern technology, Digital Marketing is experiencing unprecedented growth. Digital channels are playing much crucial role when it comes to introducing and engaging consumers with a company’s

Read More

Huawei Presents Digital Marketing Summit 2016 Held

The third edition of Digital Marketing Summit 2016 was held today at Le Meridien Hotel Dhaka, with the theme “Demystifying Digital Marketing”. The day long summit was conducted with five keynote sessions of globally recognized digital marketing experts, two case

Read More

A 4-Step Approach to Drive Omni-channel Retail Excellence

Providing omni-channel customer experience has become a critical factor to differentiate brands. Effective omni channel strategies are those that can accurately and effectively integrate in-store, online and mobile sales channels to deliver a hassle free buying experience. Apart from revenue

Read More

BBF Monthly | September 2016

Bangladesh Brand Forum Monthly Magazine – September Issue

Read More

Monsoon Mischief: Managed!

By Fabiha Naz Kabir In a tropical country like Bangladesh, monsoon is basically the season which pours happiness and relief in the form of raindrops after the extreme heat in summer.  Rains are great to beat the heat, but they

Read More

3rd Digital Marketing Summit on 8th October

In a digitally driven world, it’s a challenge just to keep pace with all the change because Digital is evolving at lightning speed and, in line with international trends, it is moving from conveying a message to creating an experience.

Read More

Destination Bangladesh

By Masuk Ur Rahman Think of a country where in every aspect people keep complaining about development, infrastructure and services issues but whenever someone visits and goes back they say a different story other than negative issues. Well Bangladesh do have

Read More

BBF Monthly | August 2016

Bangladesh Brand Forum Monthly Magazine – August Issue

Read More

The Innovative Sehri Marketplace

By Kazi Aaquib Shams Sehri, Suhoor, Suhur, “pre-dawn meal”, or early breakfast – whichever name you prefer to call it by, it is clear that the concept has vastly evolved over the past couple of years in Dhaka. Three years

Read More

Marketing Opportunities in Digital Media

by Tanveer Faruq Since a lot of consumers spend time in digital media, there is opportunity for brands to reach out to them through this media. Initiatives or actions taken to reach out consumers in digital media can be termed

Read More

Piplu R Khan Shares His Story at Bangladesh YouthFest Gala Round

Piplu R Khan is a renowned film director who has elevated the film industry of our nation to immense heights. He was one of the Lecture Series Speakers at Bangladesh YouthFest Gala Round. In his highly interactive session, he talked

Read More