Special Features

MANAGING CUSTOMER JOURNEYS

A BAPTISM BY FIRE FOR ORGANISATIONS By Syed Ibrahim Saajid Customers have always been treated as the core of any organisation’s success. However, the approach of catering to the customers have changed drastically over the history of marketing literature and

Read More

NATION BRANDS 2017

A CLOSER LOOK INTO THE PROGRESSIVE NATIONS IN TERMS OF THEIR BRAND VALUE Brands have indeed come a long way from the phase of its inception. From being used as a method to identify cattle in farms to literally breathing

Read More

BANGLADESH AT SPIKES ASIA 2017

BY ARAF NOOR Spikes Asia, an annual festival that brings together the creative communications industry under one platform in order to network and exchange ideas. This year, once again, champions of Bangladesh YouthFest 2017 were leveraged by Bangladesh Brand Forum

Read More

Bangladesh Innovation Conclave Roadmap: Chittagong

The capital witnessed the first ever Bangladesh Innovation Conclave on the 20th of May, 2017, to start a conversation and set building blocks in meeting the growing need for innovation in our country. The event was presented by Microsoft and

Read More

Beyond the Frontier

First Ever Bangladesh Innovation Conclave ‘INNOVATION’ is changing the corporate world. It is, in fact, perceived as both a challenge and an opportunity. While start-up companies are seizing the opportunity, large companies are struggling to accept this shift in paradigm

Read More

Microsoft Presents Bangladesh Innovation Conclave In Association With The Daily Star, Beximco Pharmaceuticals Limited and SSD-Tech held at Le Méridien Dhaka

Microsoft Presents Bangladesh Innovation Conclave In Association With The Daily Star, Beximco Pharmaceuticals Limited and, SSD-Tech and organized by Bangladesh Brand Forum (BBF), was held on the May 20, 2017 (Saturday) at the Grand Ballroom of Le Méridien Dhaka. First

Read More

The Grand Finale – Gala Round of Robi Bangladesh YouthFest 2017 Powered by Sailor Held at IUB, Dhaka.

Robi Bangladesh YouthFest 2017 Powered by Sailor is an initiative aimed for ‘Transforming 8 Divisions through Knowledge and Innovation’. The endeavor this year covered all the divisions of Bangladesh. The finale has kicked off from May 13, 2017 and the

Read More

Robi Bangladeh YouthFest 2017 Powered by Sailor – Grand Finale

  Robi Bangladesh YouthFest 2017 Powered by Sailor is an initiative aimed for ‘Transforming 8 Divisions through Knowledge and Innovation’. The name of the initiative itself depicts it as a festival – a festival for the energetic youth of Bangladesh.

Read More

Media Industry of Bangladesh: The Way Forward

Written by Taposh Ghosh The media industry of Bangladesh, having to cater to an audience of 160 million people, has experienced exponential growth since its inception a few decades ago. The industry primarily consists of print, television and radio broadcast,

Read More

IT and ITES Growth Key to Achieving Digital Bangladesh

With modest beginnings in the late 90s, the ITES industry has come a long way. Buoyed by strong internet and mobile infrastructure along with falling internet bandwidth costs, the ITES sector now has over 800 firms, along with 10,000 freelancers.

Read More

Pharmaceutical Industry Remains a Key Thrust Sector

By LightCastle Partners The pharmaceutical sector in Bangladesh is one of the thrust sectors and plays a vital role for the country’s economy. The sector utilizes highly skilled manpower along with advanced machinery for manufacturing high quality generic medicines and

Read More

Shining a Light on the Growing Freelancer Industry in Bangladesh

Freelancing in Bangladesh has evolved considerably over the last couple of years, particularly in the international tech space. Emerging as a lucrative alternative to traditional jobs, today freelancing is widespread and Bangladeshi freelancers make up about 12% of all freelancers

Read More

Is Footwear Bangladesh’s Next Export Tiger?

Although RMG provides 80% of Bangladesh’s total exports, several sectors have popped up over the last decade which represent potential for greater export diversification. Footwear is one such sector. Footwear exports have grown almost 10 times over the last decade,

Read More

Tom Cummings Coming to Leadership Summit 2016

Tom Cummings is an executive board and senior management adviser. He is also a creative partner, designer and process facilitator for strategic visioning, business performance and leadership development programs. He works both independently and in collaboration with faculty from leading

Read More

Prof. Amitava Chattopadhyay at the Leadership Summit 2016

Amitava Chattopadhyay is an expert on branding and his research has appeared in leading journals including the Journal of Marketing Research, Journal of Consumer Research, Journal of Consumer Psychology, Journal of Marketing etc. Most recently, he has published a book

Read More