Special Features

Millennials – The Group Market Leaders Need to Focus On

by LightCastle Partners Are you selling an existing product or launching a new one? Expect the majority of the demand to come from the group that is currently a dominating demand factor, the segment aged between 15 to 35 years of

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AIUB Presents Leadership Summit 2016 Held to Strengthen Corporates

Bangladesh Brand Forum has held “AIUB presents Leadership Summit 2016” with 5 global leaders from the corporate sector with the theme “Realizing Potentials”. This year, in its fourth edition, the summit has inspired and guided leadership among the corporates of

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Tom Cummings Coming to Leadership Summit 2016

Tom Cummings is an executive board and senior management adviser. He is also a creative partner, designer and process facilitator for strategic visioning, business performance and leadership development programs. He works both independently and in collaboration with faculty from leading

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Ripa Rashid Coming to ‘Leadership Summit 2016’

Ripa Rashid is the Executive Vice President at the Center for Talent Innovation and Managing Partner for Hewlett Consulting Partners.  Ms. Rashid has worked across Europe, the Americas and Asia-Pacific. She is the co-author of Growing Global Executives: the New

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Prof. Amitava Chattopadhyay at the Leadership Summit 2016

Amitava Chattopadhyay is an expert on branding and his research has appeared in leading journals including the Journal of Marketing Research, Journal of Consumer Research, Journal of Consumer Psychology, Journal of Marketing etc. Most recently, he has published a book

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Alia Khan Talks ‘Women in Leadership’ at the Upcoming Summit

Based in Dubai, UAE, Alia Khan is the Founder and Chairwoman of Islamic Fashion and Design Council (IFDC), an organization established for the development of the Islamic fashion and design industry worldwide. With offices in 5 countries and growing rapidly

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Sanjiv Mehta Coming to Leadership Summit 2016

Sanjiv Mehta is the CEO and Managing Director of Hindustan Unilever Limited and Executive Vice President of Unilever South Asia. His wealth of experience has been primarily in consumer goods businesses and he has been with Unilever for the last

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Powering Bangladesh’s Future

By LightCastle Partners  If RMG is at the heart of the Bangladesh success story, then the power infrastructure is its lifeblood. Greater power generation as well as access to electricity is key to fueling the growth of not only key

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Shifting Sands of the Apparel Industry

By LightCastle Partners  Bangladesh currently sits as the second largest player in the apparel industry behind China. As China moves up towards more value-added products, it leaves behind more opportunities for countries like Bangladesh to strengthen their foothold in low-value

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Bangladesh YouthFest Held in Chittagong

Chittagong has been the most happening round of YouthFest. It was held in University of Chittagong, on 22nd March. Mr Wahid Malek, Managing Editor of the Daily Azadi, and Prof. Dr. Jahangir Alam,Dean, Faculty of Business Administration, University of Chittagong

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5 Global Leaders Speaking at Leadership Summit 2016 on 23rd of April

To materialize the huge potential of the country through leadership drive, Bangladesh Brand Forum is organizing the Leadership Summit 2016 with 5 global leaders from the corporate sector with the theme “Realizing Potentials”. This year, in its fourth edition, the

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Yellow Presents Inspiring Women Award Honors 19 Professional Women on 8th March

A dazzling award ceremony to celebrate the contribution of women in leadership roles took place for the second time on 8th March in Dhaka. Titled “Yellow presents Inspiring Women Award”, the gala ceremony honored professional women of the country across

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Selling to the Smart Shopper of Today

Consumers around the world are increasingly shopping in a variety of ways and we are starting to see the rise of the Omnishopper – the consumer who transcends channels – and in some cases borders. As the connected consumer is

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Power of Design: Making Intent into Reality

By Bharat Pratap Singh, Creative Director, Beximco Textiles Ltd. Design management is widely acknowledged as very important in optimizing the contribution of function of design in organizations, especially where survival in fast & turbulent industries such as fashion retail depends upon design

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Birds of the Same Feather Don’t Flock Together

Mr. Mahtab Uddin Ahmed, Chief Operating Officer of Robi on Cross Functional Collaboration In a traditional organization, major departments made up of Finance, Human Resources, and Marketing/Sales, work separately in a silo approach with little to no work interaction among

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