The Digital Summit 2019 set to be held on 2nd November will be the country’s most anticipated summit focusing on digital marketing. There will be insightful keynotes from some of the most knowledgeable and experienced global professionals. Protik Basu, Managing Partner at Weaddo will be one of the keynote speakers at the event.   

With a career spanning over a decade, Protik has held leadership positions across large organizations like Airtel, Dunkin Donuts and Lemon Tree Hotels. Specializing in end to end Martech and Analytics domain with experience in building teams and processes that integrate different aspects of marketing, technology, and data, he has driven successful businesses in his various roles.

Now turned an entrepreneur with his co-founded venture Weaddo, which focuses on data-driven business solutions. With capability across Digital Transformation, AI, Machine Learning and Analytics backed up by Design Thinking, Weaddo is looking at creating unique products and services that help drive exponential and measurable business success. In a short span of time, Weaddo is working with some of the best-known brands across multiple sectors in three countries

He has been awarded multiple times earlier for his contributions. Some of which are below

  • Awarded the Top 50 Best Digital Marketing Professionals 2014 by the CMO Council Asia
  • Awarded Best Loyalty Programme in Service Sector 2016 by 9th Annual Loyalty Summit 2016, Protik has demonstrated thought leadership via lectures at MBA colleges, being part of expert panel groups, published articles in various publications and as Mentor at TapChief. He has been a lifelong student of Artificial Intelligence, Machine Learning, Blockchain, and Design Thinking along with a passion for History, Science and Literature. He is also an amateur street photographer.

The summit is expected to be an eye-opener for the participants interested in the advancements in the ever-changing realm of Digital Marketing. It will also provide a unique networking opportunity and creative exchange and dissemination of ideas with some of the best industry professionals of the country.  

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