{"id":21284,"date":"2023-08-29T12:24:59","date_gmt":"2023-08-29T06:24:59","guid":{"rendered":"https:\/\/bbf.digital\/new\/?p=21284"},"modified":"2023-08-29T12:24:59","modified_gmt":"2023-08-29T06:24:59","slug":"sharetrip-drives-maximum-conversion-value-with-google-search-campaigns","status":"publish","type":"post","link":"https:\/\/bbf.digital\/new\/sharetrip-drives-maximum-conversion-value-with-google-search-campaigns","title":{"rendered":"ShareTrip drives maximum conversion value with Google Search Campaigns"},"content":{"rendered":"<p>ShareTrip is a leading online travel tech company in Bangladesh offering a range of services starting from fight ticketing. Hotel booking. packages &amp; visa support for its customers. Travelers are always searching and finding information on Google before taking a decision. ShareTrip wanted to catch the audience&#8217;s eyeball on internet whenever they are searching travel-related information on Google &amp; to drive maximum conversion value for their business.<\/p>\n<p><a href=\"https:\/\/bbf.digital\/new\/wp-content\/uploads\/2023\/08\/ShareTrip-Google-Search-Campaign-case-study-.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-21286\" src=\"https:\/\/bbf.digital\/new\/wp-content\/uploads\/2023\/08\/ShareTrip-Google-Search-Campaign-case-study-.jpg\" alt=\"\" width=\"1280\" height=\"719\" srcset=\"https:\/\/bbf.digital\/new\/wp-content\/uploads\/2023\/08\/ShareTrip-Google-Search-Campaign-case-study-.jpg 1024w, https:\/\/bbf.digital\/new\/wp-content\/uploads\/2023\/08\/ShareTrip-Google-Search-Campaign-case-study--300x169.jpg 300w, https:\/\/bbf.digital\/new\/wp-content\/uploads\/2023\/08\/ShareTrip-Google-Search-Campaign-case-study--768x431.jpg 768w, https:\/\/bbf.digital\/new\/wp-content\/uploads\/2023\/08\/ShareTrip-Google-Search-Campaign-case-study--800x450.jpg 800w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/a><\/p>\n<p>Google Search Campaigns with Value Based Bidding helped ShareTrip achieve 107% growth in conversion number while the ROAS increased 7 times. At the same time ShareTrip saw 41% reduction in CPA compared to the previous traffic driven campaigns and they saw 27% reduction in CPA compared to other platforms.<\/p>\n<p><strong>107% Incremental Growth<\/strong><\/p>\n<p><strong>+7X Higher ROAS<\/strong><\/p>\n<p><strong>&#8211; 27% Reduction in CPA from other Platforms<\/strong><\/p>\n<p>ShareTrip launched always on search campaigns by themed ad groups along with broad match keywords maintaining the ad assets strength &#8220;Good\/Excellent. Campaigns were optimised on conversion value bid strategy to drive maximum value. ShareTrip also utilized dynamic search ads to find customers searching on Google for precisely what they offer.<\/p>\n\n    <div class=\"xs_social_share_widget xs_share_url after_content \t\tmain_content  wslu-style-1 wslu-share-box-shaped wslu-fill-colored wslu-none wslu-share-horizontal wslu-theme-font-no wslu-main_content\">\n\n\t\t\n        <ul>\n\t\t\t        <\/ul>\n    <\/div> \n","protected":false},"excerpt":{"rendered":"<p>ShareTrip is a leading online travel tech company in Bangladesh offering a range of services starting from fight ticketing. Hotel booking. packages &amp; visa support for its customers. Travelers are always searching and finding information on Google before taking a decision. ShareTrip wanted to catch the audience&#8217;s eyeball on internet whenever they are searching travel-related [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,32],"tags":[],"class_list":["post-21284","post","type-post","status-publish","format-standard","hentry","category-brand-broadcast-prs","category-brand-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v25.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ShareTrip drives maximum conversion value with Google Search Campaigns | BBF Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bbf.digital\/new\/sharetrip-drives-maximum-conversion-value-with-google-search-campaigns\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ShareTrip drives maximum conversion value with Google Search Campaigns\" \/>\n<meta property=\"og:description\" content=\"ShareTrip is a leading online travel tech company in Bangladesh offering a range of services starting from fight ticketing. Hotel booking. packages &amp; visa support for its customers. Travelers are always searching and finding information on Google before taking a decision. 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