{"id":3544,"date":"2016-03-01T13:18:35","date_gmt":"2016-03-01T07:18:35","guid":{"rendered":"https:\/\/bbf.digital\/new\/?p=3544"},"modified":"2017-09-09T22:53:58","modified_gmt":"2017-09-09T16:53:58","slug":"cannes-lions-is-recruiting-creative-women","status":"publish","type":"post","link":"https:\/\/bbf.digital\/new\/cannes-lions-is-recruiting-creative-women","title":{"rendered":"CANNES LIONS IS RECRUITING CREATIVE WOMEN"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\"><strong>See It Be It applications open as programme changes are announced<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">See It Be It, the Cannes Lions initiative supporting and developing the industry\u2019s underrepresented female creatives, is seeking candidates for 2016. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">Launched in 2014, See It Be It recruits high-potential creative women from around the world, sponsoring them in full to attend <a href=\"https:\/\/www.canneslions.com\/\">Cannes Lions<\/a> for a unique, inspiring programme designed to accelerate their careers. During the Festival week they are mentored by industry trailblazers, hear from leading thinkers, meet high-profile speakers, observe judging behind-the-scenes and connect with peers. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">Past participants have progressed to more senior industry roles and advocated for industry equality, amplifying the effects of the programme. A desire to increase these positive outcomes is behind some changes for 2016, including:<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">\u2022 A newly-appointed See It Be It Ambassador <\/span><br \/>\n<span style=\"font-family: Arial, Helvetica, sans-serif;\">\u2022 A live brief, addressing the gender imbalance issue <\/span><br \/>\n<span style=\"font-family: Arial, Helvetica, sans-serif;\">\u2022 Longer duration, additional places and the participation of specialist health, innovation and entertainment creatives <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\"><a href=\"http:\/\/https:\/\/www.youtube.com\/watch?v=bCa2ZDp_a-A\">Watch A Video on See It Be It<\/a><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">\u201cUnder representation in the industry has received enormous attention in the last two years, but to see long-term cultural change we can\u2019t afford to take our foot off the pedal,\u201d said Lions Festivals CEO, Philip Thomas. \u201cWe want to develop the careers of more creative women through See It Be It, addressing the gap in the most direct way we can, whilst ensuring the issue remains firmly in the spotlight.\u201d<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\"><strong>The See It Be It Ambassador<\/strong><\/span><\/p>\n<figure id=\"attachment_3545\" aria-describedby=\"caption-attachment-3545\" style=\"width: 300px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/bbf.digital\/new\/wp-content\/uploads\/2016\/03\/Sarah-Watson.jpg\" rel=\"attachment wp-att-3545\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-3545\" src=\"https:\/\/bbf.digital\/new\/wp-content\/uploads\/2016\/03\/Sarah-Watson-300x300.jpg\" alt=\"Sarah Watson, Chief Strategy Officer of BBH New York, See It Be It Ambassador\" width=\"300\" height=\"300\" srcset=\"https:\/\/bbf.digital\/new\/wp-content\/uploads\/2016\/03\/Sarah-Watson-300x300.jpg 300w, https:\/\/bbf.digital\/new\/wp-content\/uploads\/2016\/03\/Sarah-Watson-150x150.jpg 150w, https:\/\/bbf.digital\/new\/wp-content\/uploads\/2016\/03\/Sarah-Watson.jpg 375w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><figcaption id=\"caption-attachment-3545\" class=\"wp-caption-text\">Sarah Watson, Chief Strategy Officer of BBH New York, See It Be It Ambassador<\/figcaption><\/figure>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">Leading the charge will be Sarah Watson, Chief Strategy Officer of BBH New York, who has been named the inaugural See It Be It Ambassador. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">Ms Watson\u2019s role will be to champion the programme\u2019s goals of industry gender equality, and act as an advisor. She will also accompany See It Be It participants during the Festival, providing mentorship and input into a special task the group will undertake.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">&#8220;See It Be It is about giving people new ideas about themselves and what they want to become,\u201d said Ms Watson. \u201cIt is transformative for those involved and for the industry at large. Just thinking about it is exciting; I can&#8217;t wait to get started.&#8221;<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\"><strong>The See It Be It live brief<br \/>\n<\/strong><\/span><br \/>\n<span style=\"font-family: Arial, Helvetica, sans-serif;\">Integral to the practical approach of the programme will be the completion of a task designed to directly address gender disparity in creative fields in a highly visible way.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">See It Be It participants will receive a brief for this prior to the Cannes Lions Festival and workshop ideas together during their time in Cannes, using the inspiration and learning from their experiences as a springboard towards a tangible solution that benefits the broader industry.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\"><strong>How to apply<br \/>\n<\/strong><\/span><br \/>\n<span style=\"font-family: Arial, Helvetica, sans-serif;\">Awarded, mid to senior level creative women working in a branch of branded communications who are interested in being part of See It Be It should visit <span style=\"color: #008080; font-size: 14pt;\"><a style=\"color: #008080;\" href=\"http:\/\/links.canneslions.mkt5278.com\/ctt?kn=13&amp;ms=NTA4MDcwMDAS1&amp;r=MTU0MjExODcyODQ5S0&amp;b=0&amp;j=ODYzNjQwNzc4S0&amp;mt=1&amp;rt=0\" target=\"_blank\" name=\"488005120_cannes_lions_seeitbeit_1\">canneslions.com\/seeitbeit<\/a><\/span> for more information, full selection criteria and the opportunity to apply.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">In line with the Festival\u2019s 3 specialist events \u2013 Lions Innovation, Lions Health and Lions Entertainment \u2013 and ensuring the breadth of the industry is represented, creative women from these fields are being actively sought from this year, in addition to those from traditional agency environments. In total, 15 participants will be included in the 4-day programme and receive a Festival pass, flights and accommodation.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Arial, Helvetica, sans-serif;\">Applications are now open, closing <span class=\"aBn\" tabindex=\"0\" data-term=\"goog_1508511961\"><span class=\"aQJ\">1 April, 2016<\/span><\/span>.<\/span><\/p>\n\n    <div class=\"xs_social_share_widget xs_share_url after_content \t\tmain_content  wslu-style-1 wslu-share-box-shaped wslu-fill-colored wslu-none wslu-share-horizontal wslu-theme-font-no wslu-main_content\">\n\n\t\t\n        <ul>\n\t\t\t        <\/ul>\n    <\/div> \n","protected":false},"excerpt":{"rendered":"<p>See It Be It applications open as programme changes are announced See It Be It, the Cannes Lions initiative supporting and developing the industry\u2019s underrepresented female creatives, is seeking candidates for 2016. Launched in 2014, See It Be It recruits high-potential creative women from around the world, sponsoring them in full to attend Cannes Lions [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":3548,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,58,265,54],"tags":[63,78,246],"class_list":["post-3544","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-broadcast-prs","category-inspiration","category-wil","category-workshop","tag-cannes-lions","tag-creativity","tag-women"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v25.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cannes Lions is Recruiting Creative Women<\/title>\n<meta name=\"description\" content=\"Cannes Lions is seeking applications from women working in the creative industry for the See it Be it initiative. 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