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DBL CERAMICS – A NEW DEFINITION OF VERSATILITY

Ceramic Industry of Bangladesh Only a decade ago, Bangladesh was mostly dependent on imported tiles. Due to the rising domestic demand, triggered by increased construction of houses and their renovation or remodeling, has led to the boom of local tiles industry over the period. besides the local investors, some foreign

MERGING RETAIL WITH EXPERIENCE

Apex, a successful Bangladeshi footwear brand, has been operating in Bangladesh since the early ’90s. Founded by Syed Manzur Elahi, Apex started its operations as an export-oriented company. The retail wing of Apex was launched in 1997 when it decided to bring its expertise in footwear into developing a homegrown

WHAT IS AN IDEAL FRANCHISE MODEL?

Before making a big step in taking a franchise opportunity, one must have a desire to go along with being a new business owner. Remembering the fact that putting up a business is more than just to have something to keep one busy, but also to make it a success.

RETAILING INTO THE NEW DECADE

Retail in Bangladesh is quickly growing and becoming more organized. With Bangladesh being one of the fastest-growing economies in the world and transitioning into a middle-income economy, the change is also bringing with it some major implications for the retail industry. Organized retail, greater value, and more immersive experience is

FAILURE STUDIES: EPISODE 7

The entire story started in eUniverse, an American Internet marketing company headquartered in Los Angeles, California. Some of the employees of the company, who were active users of the then-popular Friendster, decided to replicate the core features of it and come up with something of their own. And thus in

CHEF’S TABLE: DESIGNING A MULTI-CUISINE EXPERIENCE

Chef’s Table, one of the most successful names in the F&B scenario of Bangladesh, which also is the first one of its kind. Dwellers of Dhaka city started to relish on multi-cuisine food locations and make a memoir of experiences since its establishment. While Murtoza Zaman, the CEO of Unimart

BANGLADESH RETAIL CONGRESS 2020: TRAVERSING FUTURE OF RETAIL

In order to bring in the transformations required to catapult the retail industry to global benchmarks and beyond, Bangladesh Brand Forum organized ‘Bangladesh Retail Congress 2020’ which entered its 4th iteration and is the solely dedicated summit of the retail industry. Around 350 professionals across the country attended the event

THE MARKETER HAPPINESS REPORT ANSWERS

Whenever we discuss a profession, it involves discussing the characteristics and the job description of that profession. Similarly, in the case of marketing, reports, articles and all forms of write-ups only include the necessary means of achieving perfection in marketing but, do not discuss the executioner itself, the marketer. The
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