Marketing
Brand buzz
In the news
Insights
Initiatives
Contribute
Spotlight
DISRUPTING THE NORM: THE FUTURE OF CREATIVE MARKETING AT COMMUNICATION SUMMIT 2024
The Communication Summit 2024, themed “Disrupting The Norm: The Future of Creative Marketing”, proved to…
Retail Renaissance: Exploring the Transformative Vision of Bangladesh Retail Congress 2024
The 7th edition of the Bangladesh Retail Congress 2024, hosted under the theme “Retail Renaissance:…
BBF Monthly | October 2024
The October 2024 issue of BBF Monthly presents a diverse array of thought-provoking topics, focusing…
Industry insights
Unilever Bangladesh Organizes Three-Day Workshop on Environmental Journalism for Youth in Chattogram
Unilever Bangladesh, one of the country’s leading fast-moving consumer goods (FMCG) companies, recently organized a…
Bangladesh AI Summit and Hackathon Propel Nation’s Digital Transformation
Bangladesh AI Summit, organized by Bangladesh Brand Forum, powered by Akij Resource and Mutual Trust…
DBL Group launches Bugatti in Bangladesh – a new era of European fashion footwear
DBL Lifestyles Limited, the retail wing of DBL Group, proudly announces the official launch of…
Mind space
The Case for Effective Leadership Training: Why Organizations Must Prioritise HiPo Development Now
In 2021, Airbnb faced one of the most significant challenges in its history. The travel…
Chief ‘AI’ Officer in the Leadership Value Chain?
Abstract This article explores the evolving role of Artificial Intelligence (AI) in leadership and its…
Optimism Bias: The Fine Line Between Motivation and Misjudgment
We are familiar with the “Glass is half full or half empty” metaphor. It is…
Hooked On Shopping: The Science of Compulsive Buying
German psychiatrist Emil Kraepelin first characterised krankhafte Kauflust — the pathological drive to buy —…
workspace
The Case for Effective Leadership Training: Why Organizations Must Prioritise HiPo Development Now
In 2021, Airbnb faced one of the most significant challenges in its history. The travel…
CLOCKING IN, TAPPING OUT: HOW HUSTLE CULTURE IS STEALING YOUR SANITY
You are on a road trip, cruising down an open highway, enjoying the wind in…
Future-Proof Your Career (Part 2) Emerging and Declining Roles by 2030
In the rapidly evolving landscape of the 21st century, the nature of work is undergoing…
Expert Series
Navigating the 2024 Funding Dip: What’s Next for Southeast Asia’s Startups?
Southeast Asia’s startup ecosystem has experienced significant fluctuations in 2024, reflecting both challenges and resilience.…
Leadership, Innovation, Purpose: MHM Fairoz’s Guide to Retail Growth
MHM Fairoz is the Managing Director and CEO of Singer Bangladesh Limited, a role he…
Courage, Creativity, and Change: The Evolution of Advertising through Geeteara Safiya Choudhury’s Eyes
Geeteara Safiya Choudhury is one of the most prominent figures in Bangladesh’s advertising history. She…
Exclusive
Reinventing the Supply Chain Game: Four Dynamics from Nike
Nike, Inc., headquartered near Beaverton, Oregon, dominates the sports apparel, footwear, and equipment industries with…
Netflix and Games: One for the Future
Remember the good old times when we used to gather at a random person’s apartment…
Chorki just needs to keep doing what it’s good at, producing quality content: Zaraif Ayaat Hossain
Zaraif Ayaat Hossain is the Head of Strategy and Transformation at Transcom Ltd, one of…
Innovation & Prospects
Bangladesh AI Summit and Hackathon Propel Nation’s Digital Transformation
Bangladesh AI Summit, organized by Bangladesh Brand Forum, powered by Akij Resource and Mutual Trust…
CES 2025: The Global Stage for Innovation, Connecting the World, Creating the Future
From January 7 to 10, CES 2025 was held with over 140,000 attendees from 150…
DeepSeek AI: A Game-Changer or the Next Tech Mirage?
Thomas Edison, the self-taught telegraph operator turned entrepreneur, is widely regarded as the greatest inventor…
Opinion
A New Dawn? The Potential Economic Benefits of a Ukraine Peace Deal for Bangladesh
The Russia-Ukraine conflict, originating with Russia’s 2014 annexation of Crimea and subsequently escalating in the…
Trade Efficiency: The Key to Bangladesh’s Post-LDC Export Success
Bangladesh is set to graduate from the Least Developed Country (LDC) designation in 2026, a…
A Look into Foldable Phones: The Emerging Essential for CEOs and Business Leaders
In recent years, foldable smartphones have become a game-changer for executives, revolutionizing how they balance…