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A RELATIONSHIP FOR BETTER HEALTH

In modern-day, the average human is perhaps more concerned about his or her health than ever before. Equipped with technology, they are more informed and can attain a wealth of knowledge about healthcare providers before selecting one. The healthcare industry is trying to adapt to the changing customer mindset. What

EXPERIENCE THE “ELITE” DIFFERENCE

Founded in 1952, Elite Paint’s history goes back to the pre-independence era of Bangladesh. Founded and guided by the late Chairman of Elite Paint Mr. Serajuddin Ahmed, the company became one of the leading paint brands of the country. Since the early days, when Elite Paint was modest in stature,

UPSKILLING THE AGEING WORKFORCE

The world is shifting persistently and at a progressively rapid pace. It is a time where heightened longevity is converging with unparalleled technological innovation to rattle aging in ways previously inconceivable – empowering us to cherry-pick how we want to live as we age. Currently, Japan is the sole economy

STREAMLINING COMPANIES THROUGH REVENUE OPERATIONS

“Marketing is where the magic begins” – this past saying by marketers does not hold true any longer. If a single department like Sales, Customer Relationship Management or even Finance provides an unsatisfying experience for customers, the brand is going to suffer. With companies adopting various strategies, such as cybersecurity

PERSONALIZATION: DRIVING MARKETING SUCCESS

What Is Personalized Marketing? Personalized marketing is the superlative form of targeted marketing that creates messages for individual consumers. It is not exactly a new phenomenon, but with the power of data and revolutionary machine learning tools, brands are now able to deliver tailored shopping experiences to drive engagement and

THE IMPACTS OF AI

Dr. Newton Howard is a Professor of Neurocomputation (Neurosurgery and Mathematics) at the University of Oxford, and a Professor of Brain Sciences at Georgetown University in Washington D.C. He is also the Chairman of the Brain Sciences Foundation, a nonprofit organization he founded in 2009 with an aim to improve

V-COUNT: REDEFINING VISITOR ANALYTICS

Retailers nowadays want to test, measure, and reiterate every aspect of the business – from store design to in-store marketing, through methods never used before. V-Count is a global manufacturer and provider of visitor-tracking, queue management, heat-map, and analytics technology. Focusing heavily on retail analytics, V-Count works with some of the largest

BBF Magazine | February 2020

In BBF February 2020 issue, we have the cover story on World Economic Forum’s Davos 2020 meeting for envisioning a better world, in which we tried to highlight the best takeaways. BBF February 2020 has covered exclusive conversations with Elite Paint, JAT Holdings and Nagad. There are also pieces on

MERGING RETAIL WITH EXPERIENCE

Apex, a successful Bangladeshi footwear brand, has been operating in Bangladesh since the early ’90s. Founded by Syed Manzur Elahi, Apex started its operations as an export-oriented company. The retail wing of Apex was launched in 1997 when it decided to bring its expertise in footwear into developing a homegrown

WHAT IS AN IDEAL FRANCHISE MODEL?

Before making a big step in taking a franchise opportunity, one must have a desire to go along with being a new business owner. Remembering the fact that putting up a business is more than just to have something to keep one busy, but also to make it a success.

BBF MONTHLY I JANUARY 2020

Our January issue has the 4th Bangladesh Retail Congress as the cover story. For Art & Culture, we immerse deeper into prolific visual artist, Nazia Andaleeb Preema, her latest launched book ‘Preema Donna – An Infinite Journey’, and her upcoming solo exhibition. We have an insightful interview by Dr. Newton

BBF MONTHLY DECEMBER 2019

Our December issue has “Best Brand Award 2019” as the cover story followed by another event “Bangladesh Fintech Summit 2019”. Since December is the month of celebration, we covered an issue on notable victory day campaigns initiated by brands in Bangladesh and some remarkable Christmas Campaigns that have circulated globally.

BBF MONTHLY | NOVEMBER 2019

Our November issue has Digital Summit and Digital Marketing Award 2019 as the cover story. We take a dive into the art book ‘Preema Donna – An Infinite Journey’ launched earlier in November at the Dhaka Lit Fest 2019. Also, there are insightful interviews with Surja Dutt, National Creative Director,

BBF MONTHLY | OCTOBER 2019

Our October issue has Bangladesh Business Innovation Summit & Award 2019 as the cover story. We have looked into the Jamdani Festival 2019 to showcase how this heritage is branding our culture. Also, there is an exclusive interview of G M Kamrul Hassan, Group CEO, Igloo Ice Cream, Food &
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