Designing Corporate Purposes For Impact
Over the last decade, purpose has become the flavour du jour for corporations. Its popularity fuelled by statistics, reports, and CEOs extolling its virtues including:
Your Brand Experience, not offers and discounts build a powerful brand.
There are two pharmacy stores near our home. One is a corporate pharmacy chain that has more than 200 outlets across the country.
The Paradox of Quantum Computing
To try distract you from these times of war and disease, let me tell you a joke: “Schrodinger takes his cat to the vet, for
The Packaging Secrets That You Need to Know
The Packaging Secrets That You Need to Know by S M Didarul Hasan. The readers of Bangladesh Brand Forum are primarily experts in marketing field
The Growth of the Influencers Marketing in Bangladesh
Now-a-days the presence of digitalization is visible in every aspect of our life; such as education, health and medicine, entertainment, marketing, finance sectors etc. When
How can brands be frontrunners in solving for climate change beyond just greenwashing consumers?
Written by Harish Krishna, Associate, Quantum On August 9th, 2021 the Intergovernmental Panel on Climate Change (IPCC), a UN body that oversees advancement of knowledge