spotlight
Robi Achieves Unprecedented Results on Facebook with HTTPOOL
Robi Axiata Limited, the 2nd largest telecommunications operator of Bangladesh, recently ran a digital advertising campaign on Facebook, to highlight
DIGITAL BANKING CAN ACCELERATE ECONOMIC GROWTH
Bangladesh has already achieved milestones in the field of mobile financial services, and players like Nagad particularly have done a
Rise, Flow or Drown: Managing Stress at Workplace
In every workplace, employees have to face work-related stress, pressure, and depression. It might eat one up from inside and
GEEKY Social Launches Zero-ASF Media Buying campaign for Newly Activated Digital Businesses
You will not have to pay for digital media buying if you are a client of GEEKY Social! Yes, leading
Industry insights
RUHUL ALAM AL MAHBUB, CHAIRMAN, FAIR GROUP HOPEFUL FOR THE FUTURE OF ‘MADE IN BANGLADESH’
The recent announcement by Finance Minister AHM Mustafa Kamal proposing the promotion of the “Made in Bangladesh” brand in order
Call for Entries of COMMWARD 2021
Bangladesh Brand Forum (BBF) in association with Cannes Lions – International Festival of Creativity, brings to you the 10th edition
GREE Air Conditioner wins Global Cooling Prize
Gree, the world’s leading air conditioner and home appliance manufacturing company has won the Global Cooling Prize 2021. It has
THE SOCIAL PATH TO PURCHASE
The evolving path to purchase in Bangladesh and around the world
Mind space (Personal Development)
LEADERS: HOW ARE THEY MAINTAINING THEIR MENTAL HEALTH DURING THE PANDEMIC?
A look at how the pandemic is affecting leaders of organizations
REJUVENATING BRICK-AND-MORTAR
The emergence of e-commerce and shift towards digital channels was seen by some as the death of traditional brick-and-mortar retail
RESHAPING THE OUTLOOK OF THE PAINT INDUSTRY IN BANGLADESH
Some people are born to be able to contribute to something larger than themselves. Indisputably, Rupali Chowdhury, Managing Director of
EXPERIENCE THE “ELITE” DIFFERENCE
Founded in 1952, Elite Paint’s history goes back to the pre-independence era of Bangladesh. Founded and guided by the late
Workspace (Professional Development)
THE MOTHERHOOD PENALTY: A DILEMMA LESS TALKED ABOUT IN THE PANDEMIC
The motherhood penalty that women faced subsequently leads to what we know as gender pay gap. Whereas men enjoyed more than 6% rise in pay on average when they had kids, women had to face a decrease of 4% in their pay per child. This is mainly because after having children, men are perceived to be more dependable and hardworking individuals as compared to women- who are thought to become busier with taking care of the child.
IDENTITY THEFT: THE SECURITY OF YOUR DIGITAL FOOTPRINT
By Syed Ahnaf Bakht You receive an email from a Nigerian Prince asserting false imprisonment by his government and who
WHY FINANCIAL FREEDOM IS A KEY FOR GENDER EQUALITY
Financial freedom is a subjective concept. The term may hold different meanings to different people. To a teenager, it might
EMBEDDING SOFT SKILLS IN ORGANIZATIONAL CULTURE
By Kazi Nayeer Soft skills are interpersonal skills that include how one interacts with people at work including managers, workers,
Expert Series
INSIGHTS FROM BANGLADESH’S BRANDMAKER AND MARKETING SUPERSTAR
Bangladesh’s first and only Marketing Superstar shares insights into building brands, delivering on honest promises, and becoming a Marketing specialist
Paperfly – Shaping the Doorstep logistic industry as we know it
Rahath Ahmed, the CMO and the cofounder of Paperfly, is a seasoned marketing professional, having 15 years plus experience in
IN CONVERSATION WITH S.M. DIDARUL HASAN
S.M. Didarul Hasan talks about marketing in the FMCG market, provides insights, and talks about his career at Ispahani
K.S.M. MOHITH-UL BARI & MUTASSIM DAIAAN DISCUSS THE JOURNEY OF SECRET RECIPE
To unravel the journey behind Secret Recipe’s Success, we decided to hold a talk with K.S.M. Mohith-ul Bari, Head of Business, Pepperoni Ltd. (Secret Recipe) and Mutassim Daiaan, Director, Fair Technology.
Exclusive (Featuring businesses
INSIGHTS FROM BANGLADESH’S BRANDMAKER AND MARKETING SUPERSTAR
Bangladesh’s first and only Marketing Superstar shares insights into building brands, delivering on honest promises, and becoming a Marketing specialist
Future of Work – The opportunities of engaging with a dispersed workforce
People are the bond that binds organizations together. In today’s decentralized work environments, coupled with organizations’ global nature, traditional internal
Covid wipes huge $22tn off company values but brands can fuel post-COVID economic recovery
The onset of the COVID-19 pandemic slashed $22 trillion off company valuations worldwide in Q1 2020, according to new data.
An Unplanned Switch: The AIUB Case in the New Normal
It is a hard fact that some of the high-risk sites for the spread of the COVID-19 are school, college
Opinion
BATTLING CRISIS BY HUMANIZING LEADERSHIP
Insights from Sakshi Handa on ensuring organizational success through empowering the workforce during adversity.
HOW DO WE RECUPERATE THE LOSS IN EDUCATION?
The pandemic has led to a great loss in normal education for children
READY WHEN YOU ARE
Women are ready to change the world and be on par with the world, but is the world ready for them?
THE FISCAL IMPACT OF THE PANDEMIC
The coronavirus pandemic has prompted an aggregate negative supply and demand shock of unparalleled intensity. Both are having a substantial