TBWA\Benchmark crafts ‘Bank with belief’ featuring real life believers to relaunch Standard Chartered Saadiq

Faith based marketing is all about credibility and trust. What can be better if you feature real life believers to represent your campaign? TBWA\Benchmark relaunches Standard Chartered Saadiq, the Islamic…

Continue ReadingTBWA\Benchmark crafts ‘Bank with belief’ featuring real life believers to relaunch Standard Chartered Saadiq