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HOW INSTAGRAM IS TRANSFORMING SHOPPING

On October 6, 2010, two adventurous computer programmers launched a photo-sharing app on the web for iOS devices. Kevin Systrom and Mike Krieger, both Stanford graduates, had been working on that app for a year. They had beta-tested their app with some friends and the user responses were satisfactory. Systrom

THE HUMAN ELEMENT IN AUTOMATION

The fourth industrial revolution brought in concepts such as automation and artificial intelligence (AI) that have the potential to revolutionize the way businesses operate. Organizations around the world are already reaping the benefits of these changes. But this also comes with a foreboding that clouds our minds – isn’t automation

Is Boost still the secret of our energy?

Isn’t it great when you and your friends are sharing the same memes? It’s always so exciting to find the like-minded people. But did you ever notice how yours and your friends’ or colleagues’ newsfeed roll about the same sort of contents? Kind of weird once you start noticing things

SMART SPEAKER ADVERTISING

By Abdullah Al Nahian Ever since smartphones have been introduced, they have taken the world by storm and have become the go-to device for anyone willing to do something on the internet. The reason for this boom in smartphone usage was because of how conveniently accessible they were. With the

AUGMENTED REALITY AND E-COMMERCE

By Nafisa Nawal Khan WHAT AUGMENTED REALITY ACTUALLY IS In the past, in movies that used to portray the future, a common portrayal would be people being able to interact with virtual characters or objects in real life. This might have seemed to be impossible or difficult back then; but

THE DAWNING AGE OF ZETTABYTE

Evolution has repeatedly changed the outlook on human lifestyles and keeps doing so. As time moves forward, there is always something new to expect. After the advent of the internet, the world has seen innumerable transformations and transitions; but none of them are as big as the shift to the

EMAIL MARKETING STILL WORKS

BY IZBATH TARIK Remember the time when Email marketing was a junkyard for advertising? Synonymous with spamming, email marketing has been out of grace for a while. Today, with the bombardment and invasion of social media news feeds in our life, this once effective tactic is making a comeback. Need

The First Council Meeting of Superbrands Bangladesh 2018 Held

To mark the topmost brands of the country, the first council meeting of Superbrands Bangladesh was held recently at Hemanta Hall of Six Seasons Hotel. Superbrands, the UK based independent authority on branding, promotes the discipline of branding and pays tribute to exceptional brands all over the world. Superbrands has

Key Digital Media Trends for Bangladesh in 2017

In 2016 we have seen phenomenal growth in digital media in context of Bangladesh. We now have significant consumers using the platform and increase in services and products through digital platform is giving them more empowerment to spend time in the medium. We have also seen the rise of some
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