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50TH WORLD ECONOMIC FORUM ANNUAL MEETING

The world that we’re currently living in is tumultuous. Economic downfalls, terrorism upsurges and even the mass outbreak of virus – there is no end to the number of challenges and obstacles that each of us global citizens needs to face daily. Regardless of our differences in terms of demography,

BANGLADESH RETAIL CONGRESS 2020: TRAVERSING FUTURE OF RETAIL

In order to bring in the transformations required to catapult the retail industry to global benchmarks and beyond, Bangladesh Brand Forum organized ‘Bangladesh Retail Congress 2020’ which entered its 4th iteration and is the solely dedicated summit of the retail industry. Around 350 professionals across the country attended the event

Doing It Digital in Bangladesh

Rajib is a brand manager of local Bangladeshi conglomerate and looks after a portfolio of brands. In his annual marketing plan, as a young brand savvy professional, he is tempted to invest on Digital marketing to tap the vibrant & engaging social media. However he struggles to convince his management
Art of Entertainment
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The Art of Entertainment On-Demand

Imagining a world where you can, restock your refrigerator, pay your bills, connect with your friends and remotely run a global business all with a touch of a button, was unthinkable even a decade ago. But nowadays it is unthinkable to live any other way. Advancement in technology has become
brand breakout
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Brand Breakout – How Emerging Market Brands Will Go Global

Anyone with more than a passing interest in how global brands develop should take note. Financial Times June 19, 2013 Last month the Best Brand Awards 2013, held by Bangladesh Brand Forum in collaboration with Millward Brown Bangladesh, unveiled Prof. Nirmalya Kumar’s new book, Brand Breakout, which focuses on emerging
world economic forum
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World Economic Forum, Davos 2014

Long-term Perspective for Socioeconomic Development  Every country wants to be powerful because a country’s interest is nothing but the cumulative self-interest of its people and, as we all know, people are selfish. The only statistic that can truly determine a country’s power is its economic climate, in fact, a country’s
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