Transcom Digital announced the much-anticipated launch of their new AC brand, Candy Air Conditioner on 19th December 2023 in Dhaka. Available in two exceptional series: Performcool (Fixed Speed) and Comfortcool (Inverter Series), this unveiling marks a significant step forward in providing cutting-edge cooling solutions to consumers in Bangladesh.
The Performcool series from Candy RAC boasts advanced features such as the Hyper PCB, Anti-corrosion Technology, and an impressive air throw capability of up to 20 meters. With these innovations, Candy aims to redefine the cooling experience, ensuring durability and enhanced performance for users.
On the other hand, the Comfortcool series in the Inverter category introduces a range of features designed for ultimate convenience. The self-cleaning technology, known as Easy to Clean, sets a new standard in maintenance ease. Additionally, the Comfortcool series offers a whispering air experience with low noise levels as quiet as 15dB, providing a peaceful environment for users. The eco-mode feature further enhances energy efficiency, allowing for adjustable consumption levels ranging from 20% to 60%.
Transcom Digital, in collaboration with Haier Bangladesh Limited, is excited to bring these innovative cooling solutions to the Bangladeshi market. The Performcool and Comfortcool series exemplify the commitment to delivering top-quality products with state-of-the-art technology and user-centric features.
During the launch Mr. Ritesh Ranjan, Head of Business, Transcom Digital said “We are thrilled to announce the launch of Candy Air Conditioner in collaboration with Haier Bangladesh Limited. This partnership represents a significant stride in delivering cutting-edge cooling solutions to the discerning consumers of Bangladesh. The Performcool and Comfortcool series showcase our commitment to excellence, incorporating advanced features and user-centric innovations, redefining the cooling experience in the market.”
Additionally, Mr. Wang Xiangjing, Deputy Managing Director, Haier Bangladesh Limited stated “We are proud to join forces with Transcom Digital to introduce Candy Air Conditioner to the Bangladeshi market. The Performcool and Comfortcool series reflect our dedication to providing top-quality products with state-of-the-art technology. This partnership signifies a blend of Haier’s legacy of excellence and Candy’s innovative designs, creating a new standard in the realm of cooling solutions in Bangladesh.”
Candy, an esteemed Italian domestic appliance manufacturer based in Brugherio, near Milan, is a subsidiary of Haier and continues to uphold its legacy of excellence. Candy has already established a strong presence in India and Pakistan, gaining recognition for its quality appliances. Notably, Candy’s products are widely known through their strategic marketing of the Hoover and Kelvinator brands. The Hoover-branded washing machines, in particular, showcase Candy’s innovative designs and incorporate high-quality Candy components.
Transcom Electronics embarked on its journey in 1993 with the acquisition of PHILIPS Electronics Operation in Bangladesh by Transcom. Since then, the company has undergone significant growth, transforming into a key player in the electronics industry. With a central strategic emphasis on retail, distribution, service, manufacturing, and project business, Transcom Electronics is committed to delivering world-class brands and quality products with exceptional service to consumers in Bangladesh.
