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THE TOP-IN-DEMAND JOBS FOR THE NEXT TEN YEARS

Be it right now or ten years into the future, employability and the employment we dream of are always a matter of discussion. For some, jobs hold a lifetime of prosperity; for others, jobs are ways to implement lifelong dreams. In a growing economy forwarding with a global concept of

Second edition of the AMF Journal

Editor’s Note: In 1991, Mr. Michio Torii took the initiative of setting up the Asia Pacific Marketing Federation (APMF). In August 6, 2007 under worldwide political and economic shift, APMF was renamed Asia Marketing Federation (AMF) promulgated by the Jakarta Declaration. Professor Philip Kotler was named as the Honorary Patron

REDEFINING THE BUSINESS MODEL

When a crisis like this contagion hits a company, its executives need to evaluate the impact on their business model, both instantaneously and over the long run. Of course, this is no routine economic downturn. Central modifications in consumer behavior, supply chains, and avenues to market are unveiling vulnerabilities of

FINANCIAL SERVICES TRENDS 2020

The financial services industry has seen drastic technology-led changes over the past few years with the booming technology-driven innovations. The year 2020 marks the end of a crucial decade for the financial services industry, a decade in which we witnessed a lot of disruptions and positive innovations that brought about

STREAMLINING COMPANIES THROUGH REVENUE OPERATIONS

“Marketing is where the magic begins” – this past saying by marketers does not hold true any longer. If a single department like Sales, Customer Relationship Management or even Finance provides an unsatisfying experience for customers, the brand is going to suffer. With companies adopting various strategies, such as cybersecurity

EMERGING TRENDS FOR 2019

Market research company, GlobalWebIndex, released their latest report “Trends 19” to identify the latest global trends that can shape 2019. Using survey data collected online on demographics, online behavior, device access, media consumption, social media and marketing touch points, GlobalWebIndex compiles the information for publishers, media agencies and marketers to

HOW TWITTER VIDEO TRENDS ARE SHAPING DIGITAL MARKETING

By Nafisa Nawal Khan It cannot be denied that today’s audiences are visual. With the increase in use of screens, people now eagerly consume videos. Video has become one of the best ways to capture attention, culture engagement, entertain and inform audiences around the world. Almost everything is being converted
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CREATING CONTRADICTION OR CONCURRENCE?

The concept of ‘Green Consumerism’ has emerged with the notion of sustainable lifestyle. Consumers are now much conscious about the environmental issues like climate change, extreme weather patterns etc. So, they are now demanding something which can ensure that their living pattern doesn’t hamper the concept of sustainability. But the
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SMARTPHONES: WHAT DOES THE FUTURE HOLD

Cellular phones were once bigger than a child’s head, often referred to as bricks and only reserved for use amongst the elite. Soon after, Nokia came along with a range of phones that would change how we perceived cellular phones; it was not for the niche market but for the
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LEADING THE NATION FOR CENTURIES

A GLANCE AT THE EXEMPLARY EXPEDITION OF ANWAR GROUP OF INDUSTRIES Nearly two centuries ago, a man named Laik Mohammad manufactured ivory combs and buttons in Dhaka and sold them in wholesale to businessmen in Calcutta. This man may not have known it in 1834, but his business that began

NEED FOR INNOVATION SURGES AS LOCAL FOOTWEAR RETAIL BOOMS

BY TAPOSH GHOSH With easy access to raw materials, Bangladesh accounts for around 3% of the world’s leather demands. The sector is presumably the second largest contributor to exports for the country, after RMG. With multiple U.S. and European brands showing interest in Bangladesh for finished leather products, this sector

Bangladesh YouthFest Held in Chittagong

Chittagong has been the most happening round of YouthFest. It was held in University of Chittagong, on 22nd March. Mr Wahid Malek, Managing Editor of the Daily Azadi, and Prof. Dr. Jahangir Alam,Dean, Faculty of Business Administration, University of Chittagong inaugurated the ceremony.Mr Wahid Malek said in his speech, “This
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Prothom Alo – More Than Just a Newspaper

Prothom Alo is the largest and most popular newspaper of Bangladesh based on circulation and readership. Recently the daily has completed a long journey of 17 years thanking its 5.5 million readers in 210 countries and territories all across the world. This feature tries to capture the highlights of Prothom
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