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KEEPING EDUCATION RUNNING ONLINE

Online courses have been around for a considerable amount of time. E-learning has experienced a striking growth, empowering users with opportunities to expand their knowledge and learn indispensable skills, in some cases even prompting a switch in careers. By 2025, this booming industry is predicted to be worth more than

B2B E-COMMERCE: A POSSIBILITY IN THE PANDEMIC

Coronavirus pandemic has turned the lives of people upside down across the globe. Be it, politicians or business executives, everybody is like a square peg in a round hole in this unprecedented, turmoil situation. The virus is spreading like wildfire in both developed and developing countries and is showing no

MONEY LAUNDERING

International Digital Media Buying has swept the media landscape in our country for some time now as a massive chunk of Bangladeshi users flock in sites like Facebook and Google to share, search, and take action. This has led to an influx of brands placing themselves in front of those

REJUVENATING BRICK-AND-MORTAR

The emergence of e-commerce and shift towards digital channels was seen by some as the death of traditional brick-and-mortar retail stores. Apprehensive of the dynamic change, many traditional retailers opted for a conservative approach to the adoption of technology, using siloed executions of digital and physical channels. In reality, digital

RESHAPING THE OUTLOOK OF THE PAINT INDUSTRY IN BANGLADESH

Some people are born to be able to contribute to something larger than themselves. Indisputably, Rupali Chowdhury, Managing Director of Berger Paints Bangladesh Limited is one of them. After joining Berger in 1990, she advanced step by step. Under her strategic leadership, Berger Paints Bangladesh Limited has transformed into the

STREAMLINING COMPANIES THROUGH REVENUE OPERATIONS

“Marketing is where the magic begins” – this past saying by marketers does not hold true any longer. If a single department like Sales, Customer Relationship Management or even Finance provides an unsatisfying experience for customers, the brand is going to suffer. With companies adopting various strategies, such as cybersecurity

IS BOOST STILL THE SECRET OF OUR ENERGY?

Isn’t it great when you and your friends are sharing the same posts? It is always exciting to find like-minded people. But have you ever noticed how yours and your friends’ or colleagues’ news-feed contain about the same type of content? It is quite perplexing once you start noticing phenomena

HOW INSTAGRAM IS TRANSFORMING SHOPPING

On October 6, 2010, two adventurous computer programmers launched a photo-sharing app on the web for iOS devices. Kevin Systrom and Mike Krieger, both Stanford graduates, had been working on that app for a year. They had beta-tested their app with some friends and the user responses were satisfactory. Systrom

THE HUMAN ELEMENT IN AUTOMATION

The fourth industrial revolution brought in concepts such as automation and artificial intelligence (AI) that have the potential to revolutionize the way businesses operate. Organizations around the world are already reaping the benefits of these changes. But this also comes with a foreboding that clouds our minds – isn’t automation

Is Boost still the secret of our energy?

Isn’t it great when you and your friends are sharing the same memes? It’s always so exciting to find the like-minded people. But did you ever notice how yours and your friends’ or colleagues’ newsfeed roll about the same sort of contents? Kind of weird once you start noticing things

SMART SPEAKER ADVERTISING

By Abdullah Al Nahian Ever since smartphones have been introduced, they have taken the world by storm and have become the go-to device for anyone willing to do something on the internet. The reason for this boom in smartphone usage was because of how conveniently accessible they were. With the

THE DAWNING AGE OF ZETTABYTE

Evolution has repeatedly changed the outlook on human lifestyles and keeps doing so. As time moves forward, there is always something new to expect. After the advent of the internet, the world has seen innumerable transformations and transitions; but none of them are as big as the shift to the

EMAIL MARKETING STILL WORKS

BY IZBATH TARIK Remember the time when Email marketing was a junkyard for advertising? Synonymous with spamming, email marketing has been out of grace for a while. Today, with the bombardment and invasion of social media news feeds in our life, this once effective tactic is making a comeback. Need
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