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Communication Summit & COMMWARD 2017

Data-driven information and innovation in the 21st century has made people more active digital citizens and made firms all the more competitive and efficient. But there is a new factor which has proven to have a pivotal effect on the success of many companies worldwide in this age of globalization.

Budget FY 17-18: Impact on Businesses

When the budget for the fiscal year 2017-18 was announced in June amid much fanfare and criticism, many were surprised to see the expected uniform VAT law pushed back by 2 years. Earlier, finance minister AMA Muhith had proposed a flat rate of 15% on all products and services for

Creative Entrepreneurship in 21st Century

The world is changing faster than ever. Technology is accelerating, job security is declining and income inequality is increasing. People are overworked and underpaid. With less time and freedom, people are left wondering if there is a better way. Such drastic changes in our changing economy has led to the

The Changing Facade of Brand Loyalty

Brands triumph on consumer loyalty as a measuring yardstick for recurring sales, being able to deliver consistent performance, and the satisfaction of offering right price for the item in order to ensure value contribution in the financial steadiness of the business. Consumers, not too long ago, were loyal to brands

Participate in Young Lions Competitions Bangladesh 2017

Bangladesh Brand Forum (BBF) & The Daily Star, in association with Cannes Lions, are pleased to organize Young Lions Competitions Bangladesh 2017. The initiative aims at finding out the most creative & competitive young professionals in the marketing communication sector of the country. The day-long competition will be held on 22 July, 2017 (Saturday) at The Daily Star

Call for Nomination of COMMWARD 2017

Bangladesh Brand Forum (BBF) in association with Cannes Lions, International Festival of Creativity, brings to you the 7th edition of celebrating the creativity in the marketing communication of Bangladesh through COMMWARD 2017: Excellence in Creative Communication. The award is powered by The Daily Star and Marketing Society of Bangladesh (MSB)

Microsoft Presents Bangladesh Innovation Conclave In Association With The Daily Star, Beximco Pharmaceuticals Limited and SSD-Tech held at Le Méridien Dhaka

Microsoft Presents Bangladesh Innovation Conclave In Association With The Daily Star, Beximco Pharmaceuticals Limited and, SSD-Tech and organized by Bangladesh Brand Forum (BBF), was held on the May 20, 2017 (Saturday) at the Grand Ballroom of Le Méridien Dhaka. First of its kind, Bangladesh Innovation Conclave is launched with the

Bangladesh: A Journey of Growth and Development

By Taposh Ghosh Looking at this small South Asian nation, aged at only 45 years, from the perspective of any global citizen, it is very difficult to not acknowledge the remarkable progress Bangladesh has made in such a small space of time. The country has successfully met numerous economic and
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ABBC Business Award 2016

By Iftekharul Dastagir Marking the 45 years, Bangladesh is a name of immense potential in the global arena. Today Bangladeshis are everywhere and making their distinctive marks. Australia Bangladesh Business Council (ABBC) recognized the success of Bangladeshi business community and their outstanding business achievement in Australia at the first ever

Recognizing Leading Brands: Best Brand Award 2016

By Kazi Raihan Abser To celebrate the achievement and contribution of the brands, the Bangladesh Brand Forum (BBF) in partnership with world’s leading brand research company Kantar Millward Brown Bangladesh and in association with The Daily Star recognized the most loved brands of Bangladesh at Best Brand Award Bangladesh 2016,

1st Impact Investment Summit Bangladesh

By Taposh Ghosh Investing in the 21st century is changing rapidly. The modern investor is agile, well informed, and opportunistic and demands more than just financial returns from the investment being made. With technology being the foremost disruptor of this era, more funds are being diverted towards projects of innovation
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