Revelling into its 6th glorious year, the widely acclaimed Digital Marketing Award honoured 124 digital campaigns by holding a grand award gala at The Grand Ballroom, Le Méridien, Dhaka, on Saturday, December 17, 2022. An initiative of Bangladesh Brand Forum, Digital Marketing Award 2022, was presented by Meghna Group of Industries, powered by Httpool Bangladesh Ltd.,  in association with Adjust & The Daily Star.

The award gala was attended by more than 500 digital marketing enthusiasts. The widely sought-after Digital Marketing Award is the only accolade for digital works in Bangladesh. This year, more than 1000 nominations were submitted for the award. Among these, 409 campaigns got shortlisted by five jury panels, and 124 were selected as the ultimate winners by seven grand jury sessions.

This year’s Digital Marketing Award declared winners across 21 distinct categories in four ranks. There were 66  Bronze, 44 Silver, 13 Gold, and 1 Grand Prix award recipients.

In his welcome speech Mr. Shariful Islam, Founder & Managing Director, Bangladesh Brand Forum, said, “in the era of dual existence of digital and physical dimensions, we need to activate our human emotions more, and to unlock the next era of innovation and possibilities our digital strategies should be aligned.”

The 6th edition of Digital Marketing Award was preceded by the 9th edition of Digital Summit. Initiated in 2014 by Bangladesh Brand Forum, the Digital Summit is the apex platform for the country’s digital marketers. This year’s summit was attended by more than  350 professionals. The theme for the summit was “WINNING THE DIGITAL AGE”. “The aim of the summit was to delve deep into the industry challenges allowing industry leaders to share multi-dimensional experiences. It also enabled a platform to stage exclusive discussions on possible solutions, analyse digital trends, integrate technology & innovation, and develop industry guidelines to positively contribute to the digital media marketing industry facing challenges during this crisis period.”

The summit consisted of 4 Keynote Sessions, 4 Panel Discussions, 2 Insight Sessions, and 1 Case Study. The speakers joined from different regions of the world and shared knowledge and experiences. Alongside, there were notable local experts who enlightened and put forward different knowledge areas through the panel and other sessions.

Speaking on the occasion, Mr. Shariful Islam, Founder & Managing Director of Bangladesh Brand Forum, said, “the post covid reality has unveiled the true potential of a digital world in front of us. It’s high time we cashed in all the opportunities the superior digital ecosystem offers us. But again, opportunities come with challenges. So the professionals and experts here have to lead  meeting those challenges and filling the gaps ”.

Digital Summit 2022 was graced by the presence of four dynamic and globally acclaimed Keynote Speakers: Kazi Monirul Kabir, Country Director, Httpool Bangladesh Ltd.; Mathieu Brunier, Partner Director, Aleph Group, inc.; Oliver Wilke, Regional Director, South East Asia, Eskimi; and Solaiman Alam, Chief Digital & Strategy Officer, Grameenphone Ltd.

Other remarkable speakers at the summit were:

An initiative of Bangladesh Brand Forum, Digital Marketing Award 2022 and Digital Summit 2022 were presented by Meghna Group of Industries, powered by Httpool Bangladesh Ltd., in association with Adjust & The Daily Star, Supported by – Adfinix, Eskimi; Strategic Partner – Bangladesh Creative Forum; Knowledge Partner – Marketing Society of Bangladesh (MSB); Technology Partner – aamra Networks Limited; Event Partner  – Le Méridien Dhaka; PR Partner – Backpage PR.

Winners at a glance,