A subsidiary of Fair Group, has brought to Bangladesh the best Alfa Tomato Ketchup from the Middle East, made by IFFCO- a Dubai-based multinational company. This has come with the original tomato ketchup in food grade plastic bottle having squeeze feature. There is no possibility of an accidental breakage like glass bottle. It is easy to use and portable. It has the best flavored tomato ketchup for people of all ages.
Alfa Mayonnaise is the most sold and popular brand in Bangladesh. Following this, Alfa Ketchup will also be that much popular in the market of Bangladesh, said Md. Shahriar Hossain, Head of Business Development of IFFCO Company.
Mr. Abdus Salam, Business Head, Fair Food & Lifestyle, said, “Fair Food has a distribution business in more than 30,000 retailers. We always work to ensure premium and healthy products. Alfa Ketchup is available at Modern Trade, General Store and Online.”
J M Taslim Kabir, Head of Marketing, Fair Group says, “We believe that the world-famous brands of Fair Food and Lifestyle such as Olitalia, Tong Garden, Pasta Zara, India Gate, Al Shifa as well as dubai famous Alfa Ketchup will soon be popular in Bangladesh market with its best taste and premium quality and accident free squeezy bottle”
Alfa Ketchup’s journey began with a ceremony held at the Fair Group’s corporate office, Banani, Dhaka. Mr Shafique Bin Salam, Md. Abdul Gani, Channel Sales Officers, Fair Food & Lifestyle, Ms. Faria Haque, Senior Marketing Executive, Fair Food & Lifestyle and Fair Group Public Relations Officer Saeed Ahmed and others were also present there.
