Mindshare Bangladesh has set yet another shining example of excellence in the world of media and advertising. They have won six prestigious Abby Awards in the Innovative Use of Integrated Media category at the 15th edition of Goafest, the largest advertising festival in South Asia. This superb success comprises 2 Bronze, 3 Silver and 1 Gold awards. One of the two Bronzes came from the ‘Rin’ pack relaunch campaign and the other from the ‘Tresemme Fashion Week 2020’ campaign. Grameenphone’s ‘Ek Joge Ek Shathe’ and ‘Sign Language campaign’ have brought home two Silvers and the other Silver was awarded to Bata’s ‘Surprisingly Bata’ campaign. Close Up’s ‘Kache Ashar Golpo’ has won Gold.
‘Media Abby’ is hailed as the Oscar of the Indian advertising industry. And by winning 8 Gold Abby Awards in this edition, Mindshare has once again secured their previously achieved ‘Agency of the Year’ title. Winning 6 such prestigious awards from the international advertising scene is very inspiring and delightful for Mindshare Bangladesh at the same time.
Mindshare Bangladesh has left significant marks in the media, advertising, design and digital marketing sectors in recent years. They are very grateful to their valuable clients, whose trust and cooperation have led to this proud recognition of Mindshare’s relentless effort, knowledge and creativity.
After an interval of two years due to the COVID-19 pandemic, the award festival came back bigger and better this year with spectacular arrangements at Grand Hyatt, Bambolim, Goa, from May 5th to 7th, 2022. Goafest gets jointly organized by the Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC).