Dana Fintech has announced the launch of Dana AI, Bangladesh’s first AI-powered financial assistant, aimed at bridging the financial access gap and empowering the next generation through rewards-based financial education.

Dana AI harnesses alternative data and advanced matching algorithms to instantly connect users with the sales and business teams of banks and financial institutions for the most suitable loans, financial products, and trusted advisors – ensuring fairness, efficiency, and accessibility.

For banks, non-bank financial institutions, and microfinance organizations, Dana AI provides automated, high-intent leads that enhance conversion rates and significantly reduce customer acquisition costs.

In addition to its matching capabilities, Dana AI features a gamified financial literacy platform, rewarding users with cashback for completing learning modules and building essential money management skills – fostering a financially capable and informed generation.

“Dana AI is more than just a product – it represents a significant step towards a financially inclusive Bangladesh, where technology empowers everyone, not just the privileged few,” said Gazi Yar Mohammed and Zia Hassan Siddique, Co-Founders of Dana Fintech. “We believe access to fair credit and financial knowledge should be universal, and Dana AI is designed to make that vision a reality.”

The co-founders, with a combined 28 years of banking experience, are also actively building another digital bank for the UK market, further extending their expertise in technology-driven financial solutions.