The International Advertising Association (IAA), renowned as the world’s most influential network of marketing and marketing communications experts, has long been a respected advocate for critical industry matters. Its focus spans the championing of commercial speech freedom, fostering self-regulation, responsible advertising, education, and professional growth, spanning a remarkable span of over eight decades.

In a significant stride, American International University-Bangladesh (AIUB) has achieved a noteworthy distinction by becoming the first university from Bangladesh to join the esteemed International Advertising Association-Bangladesh Chapter. This momentous occasion stands as a testament to AIUB’s unwavering commitment to delivering excellence in education and its unwavering dedication to nurturing prospective professionals within the marketing and advertising realms.

This historical feat serves as a representation of the shared vision held by AIUB and the IAA Bangladesh Chapter. It highlights AIUB’s authoritative standing as a leader in fostering the alignment between academia and industry. The strategic alliance between AIUB and the IAA Bangladesh Chapter is poised to ignite collaborative endeavors and stimulate cutting-edge insights, ultimately propelling advancements within the marketing landscape in Bangladesh.