From January 7 to 10, CES 2025 was held with over 140,000 attendees from 150 countries around the globe. The event traditionally takes place in Las Vegas, Nevada. This year was no exception in terms of the location. At this renowned tech event, more than 4500 exhibitors participated with their unique exhibitions, including a remarkable number of 1400 startups. This event is undoubtedly the largest event in the world for tech entrepreneurs.
This tech event is hosted every year by the Consumer Technology Association (CTA), a trade association that represents the $505 billion U.S. consumer technology industry. CES allows everyone, from the largest corporations to revolutionary startups, to showcase their products, unveil new technologies, or launch groundbreaking products or services at the event premises.
As part of these exhibitions, the exhibitors launch a variety of tech products, starting from smart TVs and smart home AI technologies to wearable health devices and other cutting-edge automotive technologies.
If we were making a list of groundbreaking technologies that have emerged in the past two decades, we would find that most of the technologies that were groundbreaking and became ingrained within our lives were launched at the CES event. If we talk about popular tech products like smart TVs, tablets, autonomous vehicles, wearables, and many others, most of which had CES as their launchpad. Because of the historic relevance of CES, a large number of tech enthusiasts attend this phenomenal tech event every year from different parts of the world.
CES 2025 was a 4-day-long event that highlighted advancements in digital health, AI, sustainability, gaming, vehicle tech, cybersecurity, beauty and fashion tech, and more. CES typically provides new advancements in almost every tech sector, but it’s especially important for TVs, smart homes, health tech, and computing—and this year is no exception.
As always, TVs are a big feature of the event, with Samsung and LG competing with their flagship OLED TV ranges.
Samsung, a giant in the world of technology, announced the Samsung S95F OLED TV, which is the successor to the S95D that received a lot of appreciation in last year’s CES. The Samsung S95F offers many AI-powered capabilities, including Upscaling Pro, but the one that stood out is its ability to counteract screen reflections from lamps and other light sources. Previously, this setting had a slightly unpleasant side effect: blacks appeared more like dark gray when seen in bright rooms. However, Glare Free 2.0 on the S95F seems to have resolved the issue, and the mode will also be available on Samsung’s flagship 8K and 4K mini-LED TVs in 2025.
Picture a laptop that changes right before your eyes, effortlessly adjusting to all of your needs with just one roll. That’s exactly what the Lenovo ThinkBook Plus Gen 6 Rollable does. It was one of the main attractions in the laptops segment at this year’s CES, being the world’s first rollable display laptop. The unique Lenovo ThinkBook rollable expands the screen from a 14-inch landscape display to a 16.7-inch vertical display by rolling it out of the laptop’s main body. It was a notion a few years ago, but it is now a fully functional consumer product that you can purchase. Whether you’re working on spreadsheets, coding, or surfing through social media, this rollable marvel redefines versatility in portable computing, providing a dynamic, practical answer for the multitasker in all of us.
When it comes to automotive technologies, Honda surely has elevated their game this year. Honda’s futuristic-looking electric cars, which appear like they belong in a science fiction film, will be produced in Ohio using the company’s new battery platform and are expected to arrive in North America by 2026. According to the business, the automobiles’ tiny battery can be charged quickly—in as little as ten to fifteen minutes. The Honda 0 Series will have Level 3 self-driving capabilities (the ability to take complete control and operate during specific portions of a journey) after launch, thanks to a new artificial intelligence chip and the Asimo operating system. Honda claims that the final designs will be close to what they showcased at CES 2025. This marks a truly exciting step forward in Honda’s journey towards their EV program.
The most exciting announcement for PC fans was the arrival of the Nvidia GeForce RTX 5090. It was announced alongside the 5080, 5070, and 5070 Ti. With 92 billion transistors, next-generation Tensor and Ray Tracing Cores, and double the AI processing speed of its predecessor, the flagship 5090 features astounding specifications.
This GPU, which has 32GB of GDDR7 VRAM, is designed for unparalleled power and performance. With these specifications, you can play native 4K games at the highest settings without the need for upscaling, and this GPU is possibly a game-changer when it comes to 8K.
Moving onto the quirkier side of CES, this year there has been a massive development in the segment of smart home robots.
Robot vacuums have evolved from basic cleaners to actual domestic assistants with the Roborock Saros Z70, a revolutionary advancement in home technology. The motorized arm of this vacuum-mop combination can detect, pick up, and store stray objects—think socks or tiny toys—going beyond object avoidance.
In contrast to the other grabby robots we’ve seen at CES over the years, this one is successful, real, and on the way to the market. The Saros Z70, which is scheduled for release in April, is more than just a futuristic idea—it is practical and effective. With a suction of 22,000 Pa, it is among the most powerful robovacs yet seen. It has the potential to open the door for a new generation of multipurpose robot vacuums that may eventually become more widely available. Like Rosey from The Jetsons, the Saros Z70 is a daring stride into the future, but this time it’s more than just a fantasy.
The Kirin Electric Salt Spoon stood out among weird and amazing technological advancements at CES 2025. Instead of adding salt, this enormous spoon fools your taste buds into thinking it is salty by sending tiny electric currents to your tongue. The objective? Enhance the flavor of food without adding sodium, providing a new way to eat healthy.
The interested guests’ opinions varied at the test center, but most tasting tests indicated a slight increase in saltiness. It is already on the market in Japan, despite its odd notion. The Kirin Electric Salt Spoon could be a futuristic party trick, but it might lead to new and creative ways to approach nutrition and flavor—one buzz at a time!
Lastly, as this year’s CES focused on highlighting digital health, a myriad of health techs were seen at the exhibition center, but one particular product caught the eyes of the attendees, which is the OMNIA by Withings.
Bathroom habits are becoming individualized health check-ins thanks to the Withings Omnia Smart Mirror. This AI-powered wonder is intended to provide us with a comprehensive health assessment at a glance, going well beyond simply displaying our reflection. The mirror itself has sophisticated sensors that can measure blood pressure and pulse rate, and its attached base records weight, heart health, and other metabolic information. It combines all of our wellness measurements into a single comprehensive picture by integrating with other Withings devices.
The mirror serves as a dynamic display that demonstrates our health metrics and offers real-time feedback via an AI assistant built in. Imagine getting blood pressure updates or motivation to meet our hydration targets while brushing our teeth. It’s a stylish combination of modern health technology and convenience that has the potential to completely change how we monitor and react to our bodies. Forget the bathroom scale—this is how morning routines will come to be in the future.
At CES 2025, notable keynote speakers included Julie Sweet of Accenture, who spoke about AI-driven business transformation, and Jensen Huang of NVIDIA, who covered robotics and AI advancements. The exhibition showcased lifestyle technologies and offered emerging trends, including energy conversion and quantum computing.
A variety of celebrity appearances at CES 2025 emphasized the relationship between innovation, creativity, and technology. Actor Denim Richards was one of the notable guests who spoke on equitable pay in the creative industries and Will.iam, CEO of FYI.AI, considering how AI may be used to reinvent radio. Top businesses and content producers had discussions at Sony’s CES Creator Space, which was sponsored by Pinterest. Talks on artificial intelligence, space exploration, sustainable fashion, and entertainment were also featured during the event, highlighting CES’s impact across multiple industries.
From cutting-edge health technology and sustainable transportation to next-generation AI and robots, CES 2025 featured a broad range of advancements from several industries. But the technology and products presented are only a small portion of the unending innovations showcased at the event. CES is without a doubt the world’s most powerful tech event.
Author: Irtiza Zaman
