The February 2023 issue of BBF Monthly features Bangladesh Innovation Fest 2023 as the cover story. The long read puts together the cognitive discussions of the valuable sessions and generates a thought process to accelerate innovation in Bangladesh. Further, we have added a special feature on Superbrands Bangladesh 2023 describing the gala event and the necessity for such prestigious recognition.

Keeping in mind the occasion of International Mother Language day, we have featured a special article on Bangla Domain. The article sheds light on how using Bangla Domain in communications and branding helps to promote our mother language and its effectiveness in branding.

We have also featured an article on Care Economy, which have a global potential to embark as a six trillion dollar economy. Bangladesh having its immense human resources can leverage high in this sector. In another analytical feature, we have showcased how a company’s brand purpose may evolve in a time of recession. Further, we kept a close eye on how even in 2023, the global tech layoff is rolling and what, according to the statistics and analysis, the next quarter may hold for global employment.

The Russia – Ukraine war is a year-long conflict now, accounting for much economic depression and trade barriers. We have analysed the year-long economic downturn caused by the war.

In short, the publication with both bulky local and global issues and regular segments such as consumer behaviour, marketing, and trends tries to set a complete package for the readers.

The publication cover was designed by the country’s most prolific visual artist Ms. Nazia Andaleeb Preema, Director & Creative Editor, Bangladesh Brand Forum.