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The foreseeable decline of China’s investment-led growth model

China Needs a New Growth Model Under the leadership of Deng Xiaoping, China transformed itself from a poor, agrarian nation to arguably a global superpower. For much of this growth trajectory, China followed the so-called “export-led growth” model – imitating the success story of their East Asian neighbours. But since

Rise of remittance flow: Challenges for migrant Workers

While we may be satisfied with the amount of remittances, is it not normal for us to frown when we consider the number of skilled workers sending money? More than half of Bangladeshi migrants to various destinations were characterised as “low skilled.” In 2017, a record number of 10,08,525 workers

INNOVATION & TECHNOLOGICAL DEVELOPMENT WILL DETERMINE THE FUTURE OF THE INDUSTRY: NURUL AFSAR

Electro Mart Group is one of the largest Business houses in Bangladesh, having been continuing its business as an Importer, Manufacturer and Marketer of a wide range of electronic home appliances like Air Conditioners, Refrigerators, Freezers, LED TVs, Washing Machines, Microwave Ovens, Rice Cookers, Pressure Cookers, Air Coolers etc. earning

SOME USEFUL APPS FOR ASPIRING ENTREPRENEURS

Are you an aspiring entrepreneur just starting with your venture? If yes, you are probably full of confidence and optimism about your future success. The most fulfilling part of this journey is being passionate and bubbling with creative ideas to mould your dream. But once you come down from this

Customer Care & AI- The Banking Scene

While Customer Care has always been an inevitably integral component of the backbone that builds and retains loyal customers leading to increased retention and repeat purchases coupled with a shot at positive word-of-mouth promotion, it is becoming more and more of a challenge to offer the optimum level of customer

E-SPORTS A COOL INDUSTRY

Video games have come a long way and expanded their horizons drastically. They are not just a source of entertainment for kids anymore. They are not just fantastical things to waste time upon anymore. In this day and age, video games carry much more significance. So much so that it

BRANDING vs MARKETING: DRAW A FINE LINE

Many of us who don’t have in-depth knowledge on the subject, consider branding and marketing as two interchangeable concepts carrying the same meaning. To some extent, we can say this misconception is justified as these two concepts seem to overlap more often than not, are pretty similar in nature and

The Nooks and Crannies of a Sustainable Startup

While the mass-marketed aspiration of future leaders to engage in entrepreneurial journeys has become more of a paradigm than just another buzzword dispersing modernised business ecosystems, startups today are not just about building revenue-generating need-based models anymore. Instead, it is more of a need to create a lasting solution fathomed

Neuromarketing: Where Marketing Meets Psychology

In the fast-growing modern world, new concepts and ideas are emerging regularly in different fields. For example, digital marketing has evolved as a revolutionary marketing discipline to keep pace and align with the digital world. However, another crucial wing of marketing is neuromarketing, a comparatively new discipline that combines concepts

Great Raise Solution To The Great Resignation

During the pandemic, many employees were fired due to the limitations of the employers. However, tables are turning as the demand for workers is high and the employers have to pursue the workers now. About 4.3 million people resigned from their jobs leaving about 10.4 million seats open for recruitment

Second edition of the AMF Journal

Editor’s Note: In 1991, Mr. Michio Torii took the initiative of setting up the Asia Pacific Marketing Federation (APMF). In August 6, 2007 under worldwide political and economic shift, APMF was renamed Asia Marketing Federation (AMF) promulgated by the Jakarta Declaration. Professor Philip Kotler was named as the Honorary Patron

Down The Retail Rabbit Hole

Digital technology is the future for all of us, even though companies are just now starting to implement it. This is especially true for those in the retail market because, As technology improves on a daily basis, newer and more efficient methods of doing even everyday chores are coming to

THE CURSE OF DIGITAL MISCOMMUNICATION

“Every human will frustrate, anger, annoy, madden and disappoint us,” writes philosopher Alain de Botton. “And we will (without any malice) do the same to them.” Yes, undeniably that’s us, the human beings. But dear communication warriors, we are not only here in the digital world rather we have taken

Global Chip Shortage Conundrum

There are more than 100 billion chips in daily use around the world. Even before the pandemic struck, demand exceeded the supply of semiconductors. It is becoming clear that the semiconductor supply chain disruption is weighing on economic growth.
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