Bangladesh Brand Forum organised the 7th ‘Young Lions Competition Bangladesh’ at The Daily Star Centre on January 27, 2023. The competition was hosted in three categories – Integrated, Digital and Marketers- in search of ‘The Ultimate Creative, Competitive Young Professionals & Ultimate Young Marketers’ to represent Bangladesh at Spikes Asia 2023.
The competition concluded with announcing three winning teams representing one in each category.
In this year’s edition, a total of 50 teams, comprising two members each, participated in Young Lions Competition Bangladesh. Among them, 15 teams participated in the Digital Category, 19 in the Integrated Category and 16 teams participated in the Marketers Category. All three competitions were held simultaneously, while the teams were given three distinct cases to develop campaigns within a seven hours duration.
Immediately after the allotted time, the teams were given the platform to explain their campaigns in a 5- minutes presentation before the jurors. The jury panel included industry experts, seasoned professionals and thought leaders.
After a thorough and rigorous evaluation, the jury panel announced the names of the three winning teams. The winning team for the Digital Competition this year was Magnito Digital. The members of the winning were – Kazi Azfar Tarik and Sultanur Raahim. In the Marketers Competition, Banglalink Digital Communications Ltd. became winner including Fahimul Khan and Tauhid Irteza Ali as the team members. In the Integrated Competition, the winning team was Adcomm Limited. The members of the team were – Bakshi Mahtab Jarin Anchal and Reza Us Salam Nur.
The winning teams will be participating in the upcoming Young Spikes Digital Competition, the Young Spikes Integrated Competition and the Young Spikes Marketers Competition at Spikes Asia 2023 on behalf of Bangladesh.
The competition ensured a wide array of participation from aspiring and progressing agencies and organisations of the country.
The prestigious Young Lions Competition Bangladesh 2023 was organised in association with Cannes Lions International Festival of Creativity, and in collaboration with The Daily Star, Strategic Partner – Roaring Lions, Knowledge Partner- Marketing Society of Bangladesh.