Change the Game for Tigers – Be a part of saving the Tigers
The Royal Bengal Tiger is undeniably linked to the core of Bengali Identity. Sadly, tigers are now close to extinction. Poaching and loss of habitat due to deforestation has led their once formidable numbers to plummet to only 106!
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This is a serious issue – the extinction of the tigers will irreversibly endanger the Bengali identity. The Government & NGOs cannot do this alone and require support from the private sector and people of all walks of life. It’s high time we joined hands and changed the game for the tigers.
Design a campaign, to encourage mass people to come forward and reclaim a vital part of their identity by protecting the Royal Bengal Tigers, covering the following segments:
- The Big Idea
- Marketing Plan – Target group details and Targeted media.
- Operational Plan – working areas with execution plan and timeline
- Justification of the Idea – Why you think it will work? And the expected outcome.
Send your campaign briefly in four slides (PPT format) to [email protected] by December 9, 2015 (deadline) mentioning “Change the Game for Tigers” in the subject.
Also share your Full Name, Department, Institution, and Contact for further process of winner selection.
