From Logic to Longing: The Dance of Irrationality in Consumer Mind – “Insights into Behavioral Biases that Shape Purchasing Decisions”

A few weeks ago, I went to a super shop called Daily Shopping with my wife to buy a special imported shampoo and went out with more than 10 different…

Continue ReadingFrom Logic to Longing: The Dance of Irrationality in Consumer Mind – “Insights into Behavioral Biases that Shape Purchasing Decisions”

From 3G to Advanced Analytics: Shihab Ahmad’s Leadership Journey in Bangladesh’s Telecom Industry

Shihab Ahmad is the Chief Commercial Officer at Robi. He assumed the role in January 2020, following his prior position as the Chief Digital Services Officer in August 2017. He…

Continue ReadingFrom 3G to Advanced Analytics: Shihab Ahmad’s Leadership Journey in Bangladesh’s Telecom Industry

Fair Electronics is manufacturing Hisense AC and TV in Bangladesh Launch of Marketing and Sales

Fair Electronics, a prominent player in Bangladesh's consumer electronics industry, proudly announces its collaboration with Hisense, a globally renowned brand, to manufacture Air Conditioners (AC) and Televisions (TV) in the…

Continue ReadingFair Electronics is manufacturing Hisense AC and TV in Bangladesh Launch of Marketing and Sales

From Logic to Longing: The Dance of Irrationality in Consumer Mind “Insights into Behavioral Biases that Shape Purchasing Decisions”

A few weeks ago, I went to a super shop called Daily Shopping with my wife to buy a special imported shampoo and went out with more than 10 different…

Continue ReadingFrom Logic to Longing: The Dance of Irrationality in Consumer Mind “Insights into Behavioral Biases that Shape Purchasing Decisions”