Written By Tarana Tabassum Pia The advertising industry of our country, while growing, is providing more on the plate for consumers to choose from – opening even more doors for producers…
A colossal stage facing a sea of jumping, sweating and screaming crowd. A room with a whiteboard and crumbled papers all across the floor. A group of tattooed, slick youngsters…
The last decade has seen mobile phones transform from being a single purpose communication device to an operating system of how we go about our day. It has simultaneously increased…
Cutting right to the chase, let's talk a brand that the mass people of our country and most of the subcontinental people know and can relate to, the Sony Ten…
Let’s face it. Advertisements have been around us for as long as we can remember. From the early BTV days to even these days of OLED TV, advertisements have always…
It is difficult to pinpoint what makes football such an emotional game. Somewhere in some football pitch right now, a player may be practicing his shots, vaguely conscious of a…
Marketing requires us to constantly find new ways to craft stories and engage people with our essence as a brand. To connect with people’s emotions and create moments that inspire,…
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BRAC launched the prestigious Manthan Digital Innovation Award (BMDIA) 2016, on 10 April, for the first time in Bangladesh. The award, an off-shoot of the Manthan Awards in India, promotes…
Speakers from across the creative spectrum line-up to put creativity at the core in June The Cannes Lions International Festival of Creativity has recently released the full content programme which…
See It Be It applications open as programme changes are announced See It Be It, the Cannes Lions initiative supporting and developing the industry’s underrepresented female creatives, is seeking candidates…
Allien G Moore is the Founder of Ad Asia and an award winning creative director. He was also the ex-president of Singapore Creative awards, Designers Association of Singapore. In his…
Cannes Lions has now released the 2015 edition of The Global Creativity Report. Providing definitive rankings, analysis and insights on creative communications across the world, the report incorporates the results…
Per Pederson on Creativity & Advertising Per Pederson, Deputy Worldwide CCO of Grey Global Group,recently visited Dhaka on a three-day official tour. With 113 Golden Lions wins at Cannes this…
Among the many creative marketers enlightening the audience at Communication Summit at Commward 2014, Partha Sinha well captured the attention of the marketers with his keen observation on the current…