RIDE SHARING ON SOCIAL LANDSCAPE
A few years ago, Ride Sharing systems were introduced in Bangladesh to make its transport ecosystem more agile and digital. In less than five years, it is now the living…
HOMEMAKER – A CHOICE OR AN OBLIGATION?
Kamrunnahar Suzee Rayer Bazar I brought my very first child into this world during my Masters course. By the time I was completely done with my education, it was time…
BEYOND THE SETTLED RULES OF SOCIETY
It was like all the other morning. I woke up and checking news feed of my Facebook account, one of my nieces has shared a video with all kind of…
DIGITAL BRANDING FOR HOTELS: THE FOUR E’S TO SUCCESS
By Lulu Raghavan, Managing Director, Landor Mumbai and Chekitan S. Dev, Professor of Marketing, Cornell University's School of Hotel Administration This article was first published on hotel-yearbook.com As technology continues…
EMERGING TRENDS FOR 2019
Market research company, GlobalWebIndex, released their latest report "Trends 19" to identify the latest global trends that can shape 2019. Using survey data collected online on demographics, online behavior, device…
VARIOUS VISIONS ON FEMINISM
“A feminist is anyone who recognizes the equality and full humanity of women and men “ - Gloria Steinem How far has this concept traveled? Feminism is yet a sensitive…
A BRIGHT BUSINESS PANORAMA AHEAD
By Qazi Mustabeen Noor When chemists in England first discovered polyethylene by accident, little did they know that they would discover something harmful for the planet. Even in the late…
CHALLENGES ON THE WAY TO SUCCESS
“The world is conquered by doing small things all these years. That’s how women’s improvement happen, it doesn’t happen overnight, it happens incrementally.” How your journey to Smith College was?…
BAKING, ORGANIC BEAUTY & ART
Online startups, one after another, are making headlines with the blessings of social media. And it is of no surprise that many of these startups are women-led proving that no…
BANGLADESH BRAND FORUM SEMINAR 2019
Written by Yamin Rahman A shifting focus from production to consumerism has made human connectivity a crucial element in the present world of branding and marketing. In this era…
COLLABORATION OF CORPORATE AND ACADEMIA
Aanisha Mahmood is an HR professional in Telco/digital industry. The business graduate from Institute of Business Administration (IBA), University of Dhaka, takes a keen interest in the synergy of Marketing…
REIMAGINING LUXURY BRANDS
By Arshae Ahmed Have you ever walked inside a glamorous high ceilinged mall, with stores of the biggest brands in the world to your left and right, dreaming about the…
CHALLENGES OF WOMEN CREATIVES
Claire Booker is a playwright and poet from UK. Her poems have appeared in Ambit, Magma, the Rialto, the Spectator and Stand among others. Her work has been displayed on…
HOW TWITTER VIDEO TRENDS ARE SHAPING DIGITAL MARKETING
By Nafisa Nawal Khan It cannot be denied that today's audiences are visual. With the increase in use of screens, people now eagerly consume videos. Video has become one of…
Register Now for Young Lions and Young Marketers Competition Bangladesh 2019
Bangladesh Brand Forum (BBF), in association with Cannes Lions & The Daily Star, is pleased to organize Young Lions and Young Marketers Competition Bangladesh 2019 respectively for agencies and organizations. The initiative aims…