BPL 2019 | GREY DATA SCIENCE ANALYZES THE ONLINE FIELD
In Bangladesh, cricket is not just considered a mere sport – it is a raw emotion and a rush of adrenaline simultaneously. Emotions that are celebrated from the streets to…
TOPSY TURNS OF CREATIVE MEDIA
AYESHA FARZANA With over 15 years of work experience in the creative media industry, Ayesha Farzana has paved a road to success for herself, with her zeal for digital marketing.…
IN CONVERSATION WITH NAZIA ANDALEEB PREEMA
Being one of the most dynamic and influential visual artists of Bangladesh, Preema rises as a strong cultural influence. Her artworks have innovative approach, distinct technique and lyrical overtones with…
ON PURPOSE, PASSION, PERSEVERANCE
A talk with Mahzabin Ferdous “A daydreamer and a night thinker, above all a doer, I intend to make the best use of every experience I encounter in life, regardless…
ADREACTION: GETTING GENDER RIGHT
Gender has become a very sensitive yet crucial topic of the time. Its definition has changed throughout the ages across social, cultural, political and commercial spheres. Some view it as…
EXCELLENCE IN SALES | TRAINING BY NAJMUS AHMED
Take your sales skills to the next level - opt for our sales training course. Designed to offer an advanced, multidimensional approach to selling for those who are attracted to…
IS COMPETITION ALWAYS HEALTHY?
By Khondker Faraz Shafiq A few decades ago, the landscape of the aerospace industry was quite different than it is now. There were quite a number of manufacturers involved in…
COUNTRY’S GDP GROWTH TO HIT 8.13%, BREAKING ALL THE RECORDS
Bangladesh’s flourishing economy is to result in the highest growth of GDP being 8.13% for the 2018-19 fiscal year. Finance Minister AHM Mustafa Kamal disclosed the figure after the ECNEC meeting on…
A CLOSER LOOK AT NIKE’S “DREAM CRAZIER” CAMPAIGN
By FARHAT ZISHAN Nike has done it once again. Massive uproar on social media talks all throughout the town and sparking major conversations across all media platform. The company's latest…
UBER EATS TO LAUNCH IN BANGLADESH
Uber Eats, the food delivery app by Uber will launch in Bangladesh in April 2019. The service will start its operations with the capital city Dhaka. Similar to the Uber…
CUSTOMER ADVOCACY IN 3 YEARS
By Afraim Karim Customers define the success of an organization and will remain to be the most vital element for all organizations. As industries grow more, they become more customer…
NOTABLE CAMPAIGNS OF INTERNATIONAL MOTHER LANGUAGE DAY 2019
Bangladesh is moving into the modern world of advertisement and the brands' marketing game has been on the rise. Brands are now more conscious of putting their A-game in front…
BRAND DHARMA, SUSTAINABILITY & INNOVATION
The International Advertising Association (IAA) has held its 44th World Congress in Kochi, India. It was the first ever iteration of the congress in India. The International Advertising Association (IAA)…
E-LEARNING TO THE RESCUE
By Khondker Faraz Shafiq Whether it is to follow your passion or learn something interesting to add to your resume, e-learning is perhaps the cheapest and the most easily attainable…
BRANDS THAT LEARNED FROM CULTURAL DISASTERS
Leaders make every effort to think through the best outcome for their trade, which includes communication and setting up certain standards for their teams. While these standards may not be…