CONGREGATION OF THE CREATIVES: AN INSIDE LOOK AT CANNES LIONS 2018
Written By Farhat Chowdhury Held on the French Riviera for over 60 years, the Cannes Lions is the world’s leading creative festival. For one week every year, the key players…
CHATBOTS & BRANDS: A LOVE STORY IN THE DIGITAL ERA
From their humble beginnings in the form of Microsoft Word’s PaperClip Assistant or MSN’s SmarterChild, Chatbots have certainly evolved since then. Their integration with global Messenger apps provides for a…
A LOOK INTO THE CAMPAIGNS RUN DURING RAMADAN
Written By Farhan Fuad Orzin For Bangladeshis, Ramadan is said to be the most engaging time for the customers with the brands, as we prepare ourselves for the festival, with…
BRAND CUP: HOW FOOTBALL’S BIGGEST BATTLE HAS TURNED INTO A FURIOUS FIGHT BETWEEN BRANDS
Written By Farhat Chowdhury A roaring crowd. Flags, jerseys and placards representing the two teams. Chants, anthems and the deafening roar of a thousand vuvuzelas. If you think these are…
MANAGING CUSTOMER JOURNEYS
A BAPTISM BY FIRE FOR ORGANISATIONS By Syed Ibrahim Saajid Customers have always been treated as the core of any organisation's success. However, the approach of catering to the customers…
WHY WINNING A CANNES LION MATTERS
BY JAYANT SAVANT, Creative Leader, Brand Custodian, Problem Solver In June, we saw the entire advertising and marketing fraternity flocking to its favourite destination - the French Riviera. For decades,…
BBF MONTHLY | JULY 2018
Bangladesh Brand Forum Magazine: July 2018 [ot-video][/ot-video] [button link="https://docs.google.com/forms/d/e/1FAIpQLSdevXuO9yGV5fz90Z7HVho21PeU1sy6zuMVIwWS0uiow9OvWg/viewform" icon="fa-book" side="left" target="" color="07b782" textcolor="ffffff"]SUBSCRIBE FOR PRINT EDITION[/button]
EMPOWERED WOMEN EMPOWER WOMEN
3rd Women Leadership Summit It is with this idea that Women in Leadership (WIL) organized its 3rd Women in Leadership Summit as part of WIL Fest 2018. It is widely…
ONE DAY TRAINING ON DEMYSTIFYING SEO SECRETS
Bangladesh Brand Forum in association with ALIANAz (UK) and Academy for Professional Qualifications is organizing an online training on excelling Search Engine Optimisation (SEO). Participants will be trained by May King Tsang,…
MOST CREATIVE YOUNG PROFESSIONALS AND ULTIMATE YOUNG MARKETERS OF 2018 FOUND
For the fourth time, the most exciting competition for creative professionals ‘Young Lions Competition Bangladesh’ has been held in the capital. The event also marked the commencement of ‘Young Marketers…
AN EYE FOR THE ONES WITHOUT ONE
Story of Sporsho Braille Prokashona Diversity is present everywhere. Even in our perspective of life. Some of us are not sure what to do with life while some of us…
WIL FEST KICKS OFF IN BANGLADESH
WIL (Women In Leadership) commenced in the year 2014 in pursuit to inspire female professionals from different fields to reach the peak of their potential and to celebrate women’s success.…
IS IT TIME TO KILL THE CONSUMER?
Remember the film WALL-E? I seem to remember it better and better every day now. The film painted a dystopian picture of a future Earth, inundated with garbage; and a…
IS THERE REALLY A GLASS CEILING FOR WOMEN?
Transcribed By Afraim Karim When a woman fails to give shape to her own passion, it does not only kill her own passion, but also harms her lifetime self-confidence, and the…
INNOVATION AND CULTURE-SHIFTING CREATIVITY HONORED IN THE REACH AND INNOVATION TRACK LIONS WINNERS
• Second Grand Prix won for ‘Trash Isles’ in PR Lions • Colombia take two Grands Prix, while UK collect three Thursday 21 June 2018 – Cannes Lions, the world’s largest…
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