Written by Syed Saad Andaleeb, Professor & Former Vice Chancellor, BRAC University Mahreen Mamoon, Assistant Professor, BRAC Business School, BRAC University Today's youth is information smart – they know what…
Written by Mehtaj Reza Photographs by Arif Zaman Bangladesh, known for being the lush riverine country of Southeast Asia has some of the most fertile deltas. The delta plain of…
How did you express your emotion when your favorite team scored a goal in this World Cup? Most predictably, you yelled first in front of your TV screen and the…
Superbrands is a global media, communications and publishing business which operates in 88 countries around the world. Launched in 1995, Superbrands has become the biggest success symbol for brands. The…
Written by Farhat Chowdhury Proper, tailored communication has always been the bedrock to a brand's success. Throughout the ages, brands have been on a never-ending conquest of crafting the perfect…
The red light is known to go off every time danger strikes. However, we do not always see the calamity proceeding towards us. We stay blind to the hovering dark…
Our August issue shares thoughts on Creative Communication, Superbrands, Copywriting, River Tourism, Business of Football and many more in-depth pieces. [ot-video][/ot-video] [button link="https://docs.google.com/forms/d/e/1FAIpQLSdevXuO9yGV5fz90Z7HVho21PeU1sy6zuMVIwWS0uiow9OvWg/viewform" icon="fa-book" side="left" target="" color="07b782" textcolor="ffffff"]SUBSCRIBE FOR PRINT…
With the theme 'Creativity Matters', the 8th edition of Communication Summit is scheduled to take place on 8th September, 2018. Communication summit is a flagship initiative of Bangladesh Brand Forum,…
Written By Faisal Mahmud, Marketing Manager, Bangladesh Edible Oil Limited The first time I was exposed to the idea of Marketing Calendar was on my 5th year of service! After…
You have a smartphone addiction and you are in denial. Okay, maybe "addiction" may come off as having too much of a negative connotation and you will not read this…
Lalit Kumar Gupta on Leadership Lalit Kumar Gupta has over 30 years of extensive business leadership experience and has led strategy formulation, execution and change initiatives across countries in Asia …
Written By Nafisa Nawal Khan The FIFA world cup is one glorious occasion occurring every four years, and while my soccer writing is pretty sparse on this page usually, don't…
Written By Rakib Hasan, Business Developer, Webable Digital MODIFICATION OF YOUR WEB HOST If you're using a crappy web host, If you're using a web host that is not properly…
Written By Izbath Tarik Every journey has its ups and downs. Every journey is inspired by an end goal, some of those end fruits are sweeter than the others. However,…
Written by Halima Sadia & Raisa Mim Chowdhury A first of its kind celebration for the marketing enthusiasts of the country, Bangladesh Marketing Day has been observed on 1st July.…