Thomas Edison, the self-taught telegraph operator turned entrepreneur, is widely regarded as the greatest inventor of all time, whereas Nikola Tesla, who worked for an Edison company in Paris before…
Something changes instantly every time someone believes they have the whole marketing thing figured out. Additionally, marketers have likely had the same sense of whiplash as marketing trends change. Staying…
Leaders are inspirations, and our first experience with inspiration often comes from our teachers. If we are asked to reflect on what qualities made our favourite teacher special, one common…
In our hectic, distracting culture, finding moments of quietude where one can sit and reflect upon one's thoughts can be like trying to find something intangible. Maintaining a journal is…
The tug-of-war between long-term branding and short-term performance marketing is one of the most persistent challenges in business. On one side, branding builds equity, trust, and recall over time. On…
Work as we know it is evolving fast. The days of picking one career path, sticking to it for decades, and retiring with a gold watch are long gone. Now,…
In October 2024, a Harris Poll survey revealed a hard truth for advertisers: 59% of viewers reported that seeing the same ads repeatedly ruined their viewing experience. Half of them…
Cuculus, a leading global provider of IoT solutions for critical infrastructure in the utilities sector and aamra Companies, a prominent technology solutions provider in Bangladesh, recently have deepened their collaboration…
BRAC Bank has expanded its 'Aporajeyo TARA' scholarships programme to provide financial assistance to 300 female students from the Faculty of Business Administration and the Faculty of Arts and Humanities…
The February 2025 issue of BBF Monthly offers a comprehensive analysis of the key economic, technological, and workplace trends shaping the year. The edition explores key takeaways from the Digital…
Brands today are more than just businesses; they are powerful forces for positive change in society. Through Corporate Social Responsibility (CSR) initiatives, organizations can address key social and environmental challenges,…
As Bangladesh moves into 2025, it faces a new set of economic challenges threatening to slow down its momentum and test its resilience. A combination of global and domestic factors…
Bangladesh Brand Forum and North South University Presents National Education and Innovation Dialogue-2025, Powered by City Bank PLC took place at North South University on Tuesday, January 28, 2025. The…
Sheltech (Pvt.) Ltd. proudly celebrates its 37th founding anniversary, commemorating nearly four decades of contribution in the real estate sector. Sheltech was founded in 1988 by the late Dr. Toufiq…
The green economy is hungry for copper, and people are stealing, battling, and dying to supply it. Copper has caused more devastation than any other metal, with the potential exception…