New Kids on The Block: Where to find them?
By Prof. Rajita Chaudhury We are almost half way through the year and it is turning out to be an interesting one. Apple has redefined luxury by launching a new…
Etihad Airways and Pakistan International Airlines Announce New Codeshare Agreement
Etihad Airways and Pakistan International Airlines (PIA) have signed a codeshare agreement which will provide travelers with enhanced connections between the United Arab Emirates, Pakistan, and beyond. Etihad Airways will place…
Taskin Ahmed New Brand Ambassador BRAC Bank
BRAC Bank Limited has appointed the young talented national team cricketer Taskin Ahmed as its Brand Ambassador. An agreement to this effect was signed by BRAC Bank and Taskin Ahmed on…
Sports & Leadership
A Brand Knowledge Pill a day, keeps the unhealthy symptoms away. The following are brand tips specifically designed keeping in mind Bangladeshi brands and businesses. Day 13 Pill 1 (Morning)…
Possibilities are Endless
Mr. Muhammad A. (Rumee) Ali on IT Progress in Bangladesh Mr. Muhammad A. (Rumee) Ali is a prominent leadership figure in Bangladesh. He served at different levels in local and…
TOURISM AUSTRALIA AND ETIHAD AIRWAYS DEAL PROVIDES A$30M BOOST FOR AUSTRALIA TOURISM
Tourism Australia and Etihad Airways have deepened their commercial partnership by signing a five-year, A$30 million marketing deal to promote Australia to leisure and business travellers in key overseas markets.…
Winner team The Daily Star & runner-up team Analyzen with the Honorable Jury members at the Lions Edit Competition
Lions Edit Competition Bangladesh 2015
Inspiring innovation and creativity in marketing communication, Bangladesh Brand Forum (BBF) and The Daily Star in association with Cannes Lions organized Lions Edit Competition Bangladesh 2015 on June 12, 2015…
Women Professionals Network Launched to Empower Working Women
Bangladesh Brand Forum, with support from Grameenphone Ltd. and BRAC Bank Ltd, has launched Women Professionals Network (WPN) – the first ever professional network for women in Bangladesh. With an…
RICHARD CURTIS AND SIR JOHN HEGARTY TO UNVEIL FIRST EVER GLOBAL CINEMA AD CAMPAIGN AT CANNES LIONS
The Cannes Lions International Festival of Creativity, which started on Sunday, will this year welcome advertising legend and BBH founder Sir John Hegarty, and celebrated filmmaker and humanitarian Richard Curtis,…
SSG Awarded Star of the Month
Recently, SSG has awarded ‘Star of the Month’ on the occasion of monthly sales meeting June’15 where Mohammed Ibrahim, MD & CEO, was present; while other SSG high officials were…
From left to right: Md. Arif Hossain Marketing Manager Transcom Beverages Limited (TBL), Asrar Alam General Manager TBL, Darpan Vashishtha Country Manager PepsiCo, G Q Chowdhury Managing Director TBL, Taskin Ahmed, Soumya Sarkar, Executive Director Khurshid Irfan Chowdhury, Mili Kapoor Marketing Manager PepsiCo India, Mr. Anisur Rahman National Sales Manager, Prodip Kumar Haldar Unit Sales Manager.
Bangladesh’s Cricket Sensations Taskin and Soumya are the New Faces of Pepsi
The young and dynamic speedster, Taskin Ahmed and the dashing left-handed middle order batsman and medium pacer, Soumya Sarkar are the new additions to the long list of star cricketers…
ETIHAD AIRWAYS AND HONG KONG AIRLINES EXPAND CODESHARE WITH ENHANCED CONNECTIVITY TO ABU DHABI AND EUROPE
Etihad Airways, the national airline of the United Arab Emirates, has expanded its codeshare agreement with Hong Kong Airlines, an internationally-acclaimed Skytrax 4-star airline, to provide travelers with enhanced…
BRAC Bank-Samakal Shahitya Puroshkar 2014 Held
Harishangkar Jaldas, Sushmita Islam and Muzib Erom have won ‘BRAC Bank-Samakal Shahitya Puroshkar 2014’. Harishangkar Jaldas won the award for his book ‘Protidondi’ in poetry and novel category, Sushmita Islam for…
Etihad Airways Adds Scotland to the Network with New Daily Edinburgh-Abu Dhabi Service
Etihad Airways, the national carrier of the United Arab Emirates,will connect the Middle East to the Scottish capital with the launch this week of daily flights between Abu Dhabi and…