“Experience Economy” The Final Stage of Consumption
Have you ever thought there are thousands of companies who offer the same services? Then why do you always opt for a particular one every time you are about to…
The World Cup Labyrinth of Fifa and Qatar
The year 2022 brought about another instalment of the FIFA World Cup. With the 22nd reincarnation of the world-acclaimed tournament, the FIFA world cup has only gotten bigger over the…
The unseen issues during a recession
When we talk about recession, how often do we address, see or read its impacts other than those of financial changes? The statistics, reports, and media coverage highlight our day-to-day…
Keeping the Production Lane Ongoing During Difficult Times
When Star Particle Board Mills Limited started manufacturing boards in 1962, the company pioneered a very potential industry in Bangladesh. For the last six decades, Partex Board has maintained the…
The Chip War: What Is Fueling the Rising Tension Between the USA and China?
China has outlined some ambitious goals in its ‘Made in China 2025’ policy that its semiconductor self-sufficiency rate will be 40% by 2020 and 80% by 2030. China is not…
Decoding the root to the current economic crisis
A system is only deemed solid when it faces adversities predicted and unimagined by the most remarkable human minds. In today's world, the financial system, where millions of people lean…
Afloat and Swamp in Economic Downturns
Recessions can be hard on people, as well as businesses around the globe. If we look back at the covid-19 pandemic period, when people piled up toiletries at home in…
Let the Populace Choose ‘US’
The very first time when ‘Motorola’ released a cell phone that was thought to be the peak of communication technology. As years passed, the designs and features of cell phones…
Address the stress of big projects
Life is an array of continuous effort and workload. And with the workload comes anxiety and stress. In today's fast-paced and hectic lifestyles, with complex workplaces and individualistic values, stress…
Living in a Men’s World: How Data Biasness Makes Women Invisible
Have you ever felt your smartphones are uncomfortably larger than your hands? Or the seatbelt in your car does not fit you properly? Or have you always felt that you…
The ins and outs of IMF loan conditions & reformations
After the fuel and food price hikes, Bangladesh, like many other countries around the world, has faced various economic constraints like exchange rate fluctuation, foreign reserve crisis, etc. Although the…
Empowerment Through Green Factories
Green Energy, Green Sustainability, Green Society are words that are used interchangeably for sustainable growth. In the current era, corporate industries are the pioneers of sustainable development through the promotion…
World Standards Day: A Highlighting Occasion to Celebrate Product Standards
“Standard”. The word in the modern world is synonymous with our consumption of products and goods. With time consumers have evolved to be more conscious of product quality and standards.…
I strongly believe that there should be more chartered marketers coming from Bangladesh: Tanvir Ahmed
BBF: What was the initial purpose behind bringing CIM qualification in Bangladesh and who are stakeholders of the collaboration? Tanvir Ahmed: The academy for professional qualification is a collaborative platform.…
Cognitive Dissonance in Consumer Buying Behaviour
The essence of indecisiveness in consumer behaviour inevitably lands a setback for brands and campaigns. There are several occasions when customers are interested in certain products or services but cannot…