The CMO’s New Job: Architect, Not Executor
As AI automates more execution, the marketing organisation is flattening, team boundaries are blurring, and the CMO's role is shifting from managing people to architecting systems. What that shift looks…
Brand Purpose Needs a Number Attached to It
Vague purpose statements are losing credibility. Brands that attach specific, measurable commitments to their purpose are commanding loyalty and premium pricing that no mission statement has ever managed. Here is…
BBF Monthly | July 2026
The July 2026 edition of BBF Monthly is anchored by its coverage of the country's biggest celebration of digital excellence. With Bangladesh Brand Forum hosting the 12th Digital Summit and…
Your Aesthetic Is Now a Business Decision
How the visual language you use to express who you are — across your home, wardrobe, desk, and Instagram — became a driver of purchasing decisions, brand loyalty, and career…
AI Is Fast: But Can It Build Culture?
Why is trust becoming one of the most important leadership challenges in the AI-driven workplace? Speed has ceased to be the most valued quality in the contemporary working environment. Nowadays,…
The World Cup Will Be Won Off the Pitch First
The 2026 World Cup kicks off on 11 June. The marketing tournament started months ago. Inside the build-up economy — the teasers, the jersey drops, the TikTok hype, and the…
The Expanding World of Buy Now, Pay Later
BNPL was sold as a smarter way to afford things you want. What the 2026 data shows is something different: it is increasingly how people afford things they need —…
The Product Markets Itself. Now What?
When Dropbox launched in 2008, it grew to 4 million users in 15 months without a significant advertising budget. The mechanism was a referral programme built into the product itself:…
The Micro-Drama Is the New Brand Film
The first episode of The Scene, Marc Jacobs's new micro-drama series, runs for less than three minutes. It follows Rachel Sennott — comedian, writer, and star of the HBO series…
Omera LPG Celebrates Historic Retailer Campaign with Grand Winners’ Night
Omera LPG, Bangladesh's leading LPG brand, successfully concluded one of the country's largest retailer engagement initiatives through its nationwide campaign titled "ওমেরার রঙে দোকান সাজাই, বিজয়ীর বেশে বিদেশ যাই." Driven…
Super Star Group Embarks on a New Journey of Corporate Transformation; New Logo Unveiled!
Super Star Group (SSG), one of the country's leading conglomerates, unveiled its new corporate logo during the Corporate Transformation Celebration and 33rd Annual Business Plan (ABP) event held on June…
ACI Properties Ltd Launches Sereno Levande, an Integrated Digital Property Service
ACI Properties Limited has launched Sereno Levande, an integrated digital property service platform, at a keynote event held at ACI Center. Created to bring trust, care, and structure to the…
Akij Ceramics Opens Three New Exclusive Showrooms
Akij Ceramics has opened three new exclusive showrooms in Noakhali, Lakshmipur and Cumilla, strengthening its nationwide retail presence. The newly inaugurated showrooms are Sanjida Traders in Noakhali, Mohsena Mosaic &…
GREE AC Launches Emotional Father’s Day OVC, Inspiring the Next Generation to Step Beyond Comfort Zones
A father is the ultimate sanctuary, a soothing shade in every child's life. On the occasion of Father's Day, GREE AC has released a heart-touching and unconventional new OVC (Online…
89 Campaigns Recognised at the Prestigious 9th Digital Marketing Award
Celebrating its 9th remarkable year, the widely acclaimed Digital Marketing Award — an initiative of Bangladesh Brand Forum, presented by Meghna Group of Industries (MGI) and powered by Walton Refrigerator…
- Go to the previous page
- 1
- …
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- …
- 191
- Go to the next page