A RELATIONSHIP FOR BETTER HEALTH
In modern-day, the average human is perhaps more concerned about his or her health than ever before. Equipped with technology, they are more informed and can attain a wealth of…
DESIGNING AN IMMERSIVE RETAIL EXPERIENCE
Keeping Up With Online Stores Imagine going to a fashion store to buy some clothes. You use the digital signage system to make your way around the store and find…
RESHAPING THE OUTLOOK OF THE PAINT INDUSTRY IN BANGLADESH
Some people are born to be able to contribute to something larger than themselves. Indisputably, Rupali Chowdhury, Managing Director of Berger Paints Bangladesh Limited is one of them. After joining…
IS WORK-LIFE BALANCE A MYTH?
How often have we come across situations where we canceled a long-awaited plan at the last minute? Not because we got caught up in work, but we felt so drained…
EXPERIENCE THE “ELITE” DIFFERENCE
Founded in 1952, Elite Paint’s history goes back to the pre-independence era of Bangladesh. Founded and guided by the late Chairman of Elite Paint Mr. Serajuddin Ahmed, the company became…
BRAND ECOSYSTEM: THE NEW WAY TO GET CUSTOMERS HOOKED
Introduction The concept of "product" and how it should be in this day and age differs massively from how it used to be even a couple of decades ago. Today,…
UPSKILLING THE AGEING WORKFORCE
The world is shifting persistently and at a progressively rapid pace. It is a time where heightened longevity is converging with unparalleled technological innovation to rattle aging in ways previously…
STREAMLINING COMPANIES THROUGH REVENUE OPERATIONS
"Marketing is where the magic begins" - this past saying by marketers does not hold true any longer. If a single department like Sales, Customer Relationship Management or even Finance…
PERSONALIZATION: DRIVING MARKETING SUCCESS
What Is Personalized Marketing? Personalized marketing is the superlative form of targeted marketing that creates messages for individual consumers. It is not exactly a new phenomenon, but with the power…
THE IMPACTS OF AI
Dr. Newton Howard is a Professor of Neurocomputation (Neurosurgery and Mathematics) at the University of Oxford, and a Professor of Brain Sciences at Georgetown University in Washington D.C. He is…
IS BOOST STILL THE SECRET OF OUR ENERGY?
Isn't it great when you and your friends are sharing the same posts? It is always exciting to find like-minded people. But have you ever noticed how yours and your…
HOW INSTAGRAM IS TRANSFORMING SHOPPING
On October 6, 2010, two adventurous computer programmers launched a photo-sharing app on the web for iOS devices. Kevin Systrom and Mike Krieger, both Stanford graduates, had been working on…
In Conversation with TANVIR A. MISHUK, Managing Director, Nagad
Tanvir A. Mishuk, a visionary to break the monopoly in the emerging DFS (Digital Financial Service) industry in Bangladesh and to improve the overall financial inclusion scenario of the country,…
V-COUNT: REDEFINING VISITOR ANALYTICS
Retailers nowadays want to test, measure, and reiterate every aspect of the business – from store design to in-store marketing, through methods never used before. V-Count is a global manufacturer and…
LOTTO BANGLADESH: SPREADING FITNESS TO THE NATION
Lotto was first established in 1939 by the Caberlotto family who was also the owners of an Italian football team. In 1973, It entered the sports footwear market with Tennis…