Marketing 6.0 and Human-Centric Leadership: Lessons from Global and Southeast Asian Organizations

Abstract This article explores the evolution of Marketing 6.0, emphasizing the integration of artificial intelligence with human-centric values, particularly empathy, as a strategic driver in marketing leadership and organizational growth.…

Continue ReadingMarketing 6.0 and Human-Centric Leadership: Lessons from Global and Southeast Asian Organizations

More Than Exercise: Relational Meanings of Mobile Fitness App Use Among Married Men in Ghana and Its Implications for Digital Lifestyle Innovations

Abstract This study investigates how married men in Ghana engage with mobile fitness applications and the relational meanings that emerge from their use. Drawing on qualitative data from focus group…

Continue ReadingMore Than Exercise: Relational Meanings of Mobile Fitness App Use Among Married Men in Ghana and Its Implications for Digital Lifestyle Innovations

How Artificial Intelligence Is Rewriting the Rules of Luxury and Personalisation

Luxury has always been about being conspicuous. However, today, that has less to do with finding some rare fabrics or something that is difficult to find. It is all about…

Continue ReadingHow Artificial Intelligence Is Rewriting the Rules of Luxury and Personalisation

Surviving the Modern Workplace: Fatigue, Burnout, and You

A generation ago, “working hard” meant showing up, doing your job, and heading home when the day was done. Work had boundaries, physical, emotional, and psychological. Today, those lines have…

Continue ReadingSurviving the Modern Workplace: Fatigue, Burnout, and You

Unilever Bangladesh Announced Ruhul Quddus Khan as the New CEO and Managing Director

Unilever Bangladesh Limited (UBL), one of the largest fast-moving consumer goods (FMCG) companies in the country, announced the appointment of Ruhul Quddus Khan as its Chief Executive Officer (CEO) and…

Continue ReadingUnilever Bangladesh Announced Ruhul Quddus Khan as the New CEO and Managing Director

The Case for Good Stress: The Health Revolution You Haven’t Heard About

We've been conditioned to believe that stress is public health enemy number one. The wellness industry has built a billion-dollar empire around the promise of stress-free living, complete with meditation…

Continue ReadingThe Case for Good Stress: The Health Revolution You Haven’t Heard About

Culture Over Coffee Mugs: How to Turn New Hire Energy into a Lasting Competitive Advantage

The early days of a new employment are when enthusiasm is at its greatest. In comparison to their more experienced colleagues, new hires are creative, motivated, and usually emanate a…

Continue ReadingCulture Over Coffee Mugs: How to Turn New Hire Energy into a Lasting Competitive Advantage

THE PSYCHOLOGY OF OVERSTIMULATION: TOO MANY NOTIFICATIONS, TOO LITTLE PEACE

For years, mental health jargon has dominated talks. Look no further than “gaslighting,” which ushered in a new era of therapy-speak, as well as its synonyms “trauma,” “toxic,” and “triggered”—all…

Continue ReadingTHE PSYCHOLOGY OF OVERSTIMULATION: TOO MANY NOTIFICATIONS, TOO LITTLE PEACE